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Best Western The George Hotel, Swaffham - Image 1
Best Western The George Hotel, Swaffham - Room
Best Western The George Hotel, Swaffham - Room
Best Western The George Hotel, Swaffham - Reception
Best Western The George Hotel, Swaffham - Restaurant

Best Western The George Hotel, Swaffham

Amenities

  • Parking

  • Restaurant

  • Non-Smoking Rooms

  • Room Service

  • Housekeeping

  • Banquet Facilities

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Property description

Take in the views from a terrace and make use of amenities such as complimentary wireless internet access and wedding services.
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Guest reviews

What guests think

AI-generated summary based on recent guest reviews

Reviews of Best Western The George Hotel, Swaffham describe a centrally located, characterful older property with generally friendly staff, good on-site dining, and convenient parking, but dated rooms and maintenance oversights, occasional noise, and inconsistent breakfast or shower experiences.

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Facilities

Good

Cleanliness

Inconsistent

Rooms

Dated

Service

Friendly

Location

Central

Dining

Inconsistent

Was this helpful?

8

Stuart

IAN-logo

3 weeks ago

·

Stayed 1 night

Staff lovely. Ample parking. Breakfast delicious. Room was ok, could do with an uplift. Good overall.
Staff lovely. Ample parking. Breakfast delicious. Room was ok, could do with an uplift. Good overall.
10

Pat

IAN-logo

19 Apr 2026

·

Stayed 1 night

Best room we have ever stayed in at a Best Western Hotel - bathroom with bath and walk in shower. Good size room pleasantly decorated - comfortable bed. Had evening meal in restaurant and breakfast - food well cooked, Free parking and location of hotel perfect.
Best room we have ever stayed in at a Best Western Hotel - bathroom with bath and walk in shower. Good size room pleasantly decorated - comfortable bed. Had evening meal in restaurant and breakfast - food well cooked, Free parking and location of hotel perfect.
6

Martin

IAN-logo

13 Apr 2026

·

Stayed 1 night

Food in the restaurant was really good. Staff were really good and friendly. Beds are hard. And bedrooms outdated. Shower was very poor flowing
Food in the restaurant was really good. Staff were really good and friendly. Beds are hard. And bedrooms outdated. Shower was very poor flowing
8

Andres

IAN-logo

5 Apr 2026

·

Stayed 2 nights

Staff are very friendly and helpful. We had dinner on arrival and food was good and reasonably priced. We stayed at rooms 207 & 208 which I guess is in the old part of the building so dated as expected but it was clean. Ample parking and located conveniently in the middle of town near shops and restaurants. Overall a very pleasant stay.
Staff are very friendly and helpful. We had dinner on arrival and food was good and reasonably priced. We stayed at rooms 207 & 208 which I guess is in the old part of the building so dated as expected but it was clean. Ample parking and located conveniently in the middle of town near shops and restaurants. Overall a very pleasant stay.
6

Christopher

IAN-logo

15 Mar 2026

·

Stayed 1 night

A little dated now in all fairness. Shower was warm, no pressure. Decor dated but still so very retro. Could do with a freshen up. Very clean, attentive staff and I would still stay again. I'm not a picky person at all and still slept very well. Great location and plenty of parking.
A little dated now in all fairness. Shower was warm, no pressure. Decor dated but still so very retro. Could do with a freshen up. Very clean, attentive staff and I would still stay again. I'm not a picky person at all and still slept very well. Great location and plenty of parking.
Station St, Swaffham, England, United Kingdom

Location

A stay at Best Western George Hotel places you in the heart of Swaffham, steps from Church of St Peter and St Paul and Market Square. This hotel is 0.2 mi (0.3 km) from Swaffham Museum and 0.7 mi (1.1 km) from The Green Britain Centre.

Church of St Peter and St Paul(0.1 Miles)

Market Square(0.2 Miles)

Swaffham Museum(0.2 Miles)

The Green Britain Centre(0.6 Miles)

Swaffham Leisure Centre(0.8 Miles)

Swaffham Golf Club(1.9 Miles)

More location info

Property policies

Check-in instructions

Everything you need to know for a smooth check-in.

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Check-in

Check-out

From 14:00 to 00:00

Before 11:00

Good to know

Additional policies and info about this property.

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Optional extras

Additional paid services you can request.

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FAQs

Yes, free self-parking is available on-site. However, parking is limited.

English breakfasts are available daily from 7:30 AM to 9 AM for a fee of approximately GBP 11.95 per person.

Yes, pets are allowed in specific rooms only, with a fee of GBP 10 per pet, per night. Service animals are exempt from fees.

Check-in time is at 2:00 PM and check-out time is at 11:00 AM. Early or late check-in/check-out may be available upon request but cannot be guaranteed.

Accessibility features include step-free entrances and wheelchair-accessible facilities in public areas. Specific details about room accessibility are not provided.

The property is located in the heart of Swaffham, just steps from the Church of St Peter and St Paul and Market Square. It is 0.2 mi from Swaffham Museum and 0.7 mi from The Green Britain Centre.

Children are allowed at the property, and the minimum age for children to stay for free is not specified.

Rollaway beds are available for a fee of GBP 15 per night, and advance request or confirmation is required. Information about cribs is not provided.

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Instant AI responses are based on hotel information

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