GunRunner Boutique Hotel
From
$217
/ night
Select dates to see prices and availability
From
$217
/ night
About this property
Pamper yourself with onsite massages, body treatments, and facials.
Amenities
Pamper yourself with onsite massages, body treatments, and facials.
Business amenities
Free self parking is available onsite.
Dining
Wrap up your day with a drink at the bar/lounge.
Rooms
Make yourself at home in one of the 10 individually decorated guestrooms, featuring minibars and Smart televisions. Your pillowtop bed comes with premium bedding. Complimentary wireless internet access keeps you connected, and cable programming is available for your entertainment. Bathrooms have designer toiletries and hair dryers.
Location
With a stay at GunRunner Boutique Hotel, you'll be centrally located in Florence, just a 3-minute walk from Shoals Community Theater and 5 minutes by foot from Kennedy-Douglass Center for the Arts. This hotel is 0.4 mi (0.7 km) from Pope's Tavern Museum and 0.6 mi (1 km) from University of North Alabama.
What's nearby
Shoals Community Theater(0.2 miles)
Kennedy-Douglass Center for the Arts(0.3 miles)
Pope's Tavern Museum(0.4 miles)
University of North Alabama(0.5 miles)
Pickwick Lake(0.8 miles)
Tom Braly Stadium(0.9 miles)
McFarland Park(0.9 miles)
Indian Mound and Museum(1 miles)
Tennessee River(1.1 miles)
W.C. Handy Home(1.1 miles)
Flowers Hall(1.2 miles)
Wildwood Park(1.3 miles)
North Woof Community Dog Park(1.4 miles)
Florence Municipal Park(1.6 miles)
North Alabama Medical Center(1.6 miles)
The nearest major airport is Muscle Shoals, AL (MSL-Northwest Alabama Regional)(6.9 miles)
Location
310 East Tennessee Street, Florence, Alabama, United States of America
Shoals Community Theater (0.2 miles)
Kennedy-Douglass Center for the Arts (0.3 miles)
Pope's Tavern Museum (0.4 miles)
University of North Alabama (0.5 miles)
Pickwick Lake (0.8 miles)
Tom Braly Stadium (0.9 miles)
Room options
9
Superior Suite, 1 King Bed
Room details
1 King Bed
Sleeps 2
300 ft²
Air ConditioningHeatingWi-Fi (Free)
6
Deluxe Single Room, 1 King Bed, No Windows
Room details
1 King Bed
Sleeps 2
Air ConditioningHeatingWi-Fi (Free)
8
Superior Double Room, 2 Queen Beds
Room details
2 Queen Beds
Sleeps 4
300 ft²
Air ConditioningHeatingWi-Fi (Free)
9
Superior Suite, 1 King Bed, Balcony
Room details
1 King Bed
Sleeps 2
300 ft²
BalconyBalcony or TerraceAir ConditioningHeatingWi-Fi (Free)
6
Superior Suite, 1 King Bed with Sofa Bed, Bathtub
Room details
1 King Bed
and 1 Sofa Bed
Sleeps 4
398 ft²
Air ConditioningHeatingWi-Fi (Free)
Guest reviews of GunRunner Boutique Hotel
9.4
Superb
Based on 209 verified reviews
What guests think
AI-generated summary based on recent guest reviews
At GunRunner Boutique Hotel, guests highlight its distinctive boutique character with stylish, comfortable suites, a lively bar, and a walkable downtown Florence location, creating a memorable stay that many describe as unique, fun, and worth returning for.
Read moreWas this helpful?
What guests think
At GunRunner Boutique Hotel, guests highlight its distinctive boutique character with stylish, comfortable suites, a lively bar, and a walkable downtown Florence location, creating a memorable stay that many describe as unique, fun, and worth returning for.
Many also praise the welcoming service and engaging bar experience. Several reviews mention noise from the bar or other guests, with music ending around 10 pm, and note occasional long waits at the bar or parking difficulty when busy. A few guests cited minor housekeeping misses, limited accessibility such as no elevator, and small room setup quirks like lighting or towel hooks. Expect a stylish, centrally located boutique stay with personality, plus some nightlife energy.
Was this helpful?
AI-generated summary based on recent guest reviews
Facilities
The on-site bar is a lively hub and gathering space. Parking is available but can be limited when the bar is busy.
Related guest reviews
10
Bryan
Apr 18, 2024
·
Stayed 2 nights
Stay was excellent, the room was well setup. Could be a little extra cleaning. The common area/ bar was outstanding and really the best part of the hotel. Walls are a little thin, neighbor was celebrating aittle long and late. Overall, would highly recommend it
Stay was excellent, the room was well setup. Could be a little extra cleaning. The common area/ bar was outstanding and really the best part of the hotel. Walls are a little thin, neighbor was celebrating aittle long and late. Overall, would highly recommend it
10
Ned
Aug 17, 2024
·
Stayed 2 nights
Beautiful room, wonderful staff. The bar was amazing and the cocktails were even better. Staff were friendly and nothing was too much trouble.
Beautiful room, wonderful staff. The bar was amazing and the cocktails were even better. Staff were friendly and nothing was too much trouble.
10
Melissa
Apr 16, 2025
·
Stayed 2 nights
We adored our 2 night stay at The Gunrunner! The downtown Florence location was delightful. Easy to walk about this charming town. The uniqueness of this locally owned boutique hotel was worth the price. Exquisitely comfortable beds! Lovely gathering space that all rooms opened out onto. Rooftop deck was beautiful. Highly recommend!
We adored our 2 night stay at The Gunrunner! The downtown Florence location was delightful. Easy to walk about this charming town. The uniqueness of this locally owned boutique hotel was worth the price. Exquisitely comfortable beds! Lovely gathering space that all rooms opened out onto. Rooftop deck was beautiful. Highly recommend!
10
Pamela
Jan 15, 2024
·
Stayed 1 night
Fantastic boutique hotel! My husband and I were on a road trip and decided to tour Muscle Shoals Fame recording studio. Found this gem for a quick overnight. The only regret is that we didn't have time to enjoy all of the amenities - spa, bar, etc. Hoping to get back there someday.
Fantastic boutique hotel! My husband and I were on a road trip and decided to tour Muscle Shoals Fame recording studio. Found this gem for a quick overnight. The only regret is that we didn't have time to enjoy all of the amenities - spa, bar, etc. Hoping to get back there someday.
10
Allie
Apr 2, 2023
·
Stayed 1 night
The room & bar were both so nice and unique!! We will definitely be back!!
The room & bar were both so nice and unique!! We will definitely be back!!
10
Janene
Apr 27, 2023
·
Stayed 1 night
Wonderful unique hotel in Florence. We golfed across the River then drove into Florence to stay the night and have dinner. Loved the ambiance of the hotel. Our room was huge, with a nice balcony. On site parking was a bonus. We walked to dinner at Odette and it was surprisingly delicious.
Wonderful unique hotel in Florence. We golfed across the River then drove into Florence to stay the night and have dinner. Loved the ambiance of the hotel. Our room was huge, with a nice balcony. On site parking was a bonus. We walked to dinner at Odette and it was surprisingly delicious.
6
Kristina
May 12, 2024
·
Stayed 1 night
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
10
Barry
May 5, 2025
·
Stayed 1 night
It was unique, a little hip/funky, beautiful, comfortable and well-situated in the middle of downtown Florence. I note that I could hear the bar and music, but the bar closed around 10:00, when I went to bed. It took a little while to get hot water, but then it was fine. There needs to be better instructions to operate the (useful!) electronic devices & it would help to tell people that registration is at the bar.
It was unique, a little hip/funky, beautiful, comfortable and well-situated in the middle of downtown Florence. I note that I could hear the bar and music, but the bar closed around 10:00, when I went to bed. It took a little while to get hot water, but then it was fine. There needs to be better instructions to operate the (useful!) electronic devices & it would help to tell people that registration is at the bar.
2
Cassandra
Jun 16, 2023
·
Stayed 2 nights
We selected this hotel for a baseball tournament. The music in the lobby did not end until 10 pm. We had to be at the baseball field at 745. The rooms were dusty, and bugs were flying around; the hotel does not own the coffee shop, and it didn’t open until 8 am, and on Sundays, it’s closed that was so disappointing and inconvenient the amount of money we paid that weekend for this hotel was ridiculous
We selected this hotel for a baseball tournament. The music in the lobby did not end until 10 pm. We had to be at the baseball field at 745. The rooms were dusty, and bugs were flying around; the hotel does not own the coffee shop, and it didn’t open until 8 am, and on Sundays, it’s closed that was so disappointing and inconvenient the amount of money we paid that weekend for this hotel was ridiculous
8
Carol
Apr 25, 2025
·
Stayed 3 nights
It was not very accessible. An elevator would've been nice to help get luggage up to the main level. Also, our room needed an extra mirror in the living space and better lighting. Most of the time there was no one around to ask questions, help, etc. A phone # is nice, but not like having a real person to talk with.
It was not very accessible. An elevator would've been nice to help get luggage up to the main level. Also, our room needed an extra mirror in the living space and better lighting. Most of the time there was no one around to ask questions, help, etc. A phone # is nice, but not like having a real person to talk with.
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AI-generated summary based on recent guest reviews
Cleanliness
Generally clean, though a few guests reported dust, bugs, or small housekeeping lapses such as low toiletries.
Related guest reviews
10
Bryan
Apr 18, 2024
·
Stayed 2 nights
Stay was excellent, the room was well setup. Could be a little extra cleaning. The common area/ bar was outstanding and really the best part of the hotel. Walls are a little thin, neighbor was celebrating aittle long and late. Overall, would highly recommend it
Stay was excellent, the room was well setup. Could be a little extra cleaning. The common area/ bar was outstanding and really the best part of the hotel. Walls are a little thin, neighbor was celebrating aittle long and late. Overall, would highly recommend it
8
Thomas
Jun 15, 2023
·
Stayed 1 night
Truely a unique boutique hotel experience. The room was clean, comfortable and well decorated. The location itself is welcoming and quite which allows for a relaxing stay.
Truely a unique boutique hotel experience. The room was clean, comfortable and well decorated. The location itself is welcoming and quite which allows for a relaxing stay.
6
Kristina
May 12, 2024
·
Stayed 1 night
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
2
Cassandra
Jun 16, 2023
·
Stayed 2 nights
We selected this hotel for a baseball tournament. The music in the lobby did not end until 10 pm. We had to be at the baseball field at 745. The rooms were dusty, and bugs were flying around; the hotel does not own the coffee shop, and it didn’t open until 8 am, and on Sundays, it’s closed that was so disappointing and inconvenient the amount of money we paid that weekend for this hotel was ridiculous
We selected this hotel for a baseball tournament. The music in the lobby did not end until 10 pm. We had to be at the baseball field at 745. The rooms were dusty, and bugs were flying around; the hotel does not own the coffee shop, and it didn’t open until 8 am, and on Sundays, it’s closed that was so disappointing and inconvenient the amount of money we paid that weekend for this hotel was ridiculous
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AI-generated summary based on recent guest reviews
Rooms
Rooms are stylish and comfortable with especially praised beds and some spacious layouts. Several noted noise from the bar or neighboring guests and minor design gaps like limited hooks, mirrors, or lighting.
Related guest reviews
10
Bryan
Apr 18, 2024
·
Stayed 2 nights
Stay was excellent, the room was well setup. Could be a little extra cleaning. The common area/ bar was outstanding and really the best part of the hotel. Walls are a little thin, neighbor was celebrating aittle long and late. Overall, would highly recommend it
Stay was excellent, the room was well setup. Could be a little extra cleaning. The common area/ bar was outstanding and really the best part of the hotel. Walls are a little thin, neighbor was celebrating aittle long and late. Overall, would highly recommend it
8
Marianne
Apr 7, 2024
·
Stayed 1 night
Almost everything was great, but it would have been better if there were someplace to hang towels or toiletry bags in the bathroom. There were no towel bars or hooks, and there was plenty of space for them to be added.
Almost everything was great, but it would have been better if there were someplace to hang towels or toiletry bags in the bathroom. There were no towel bars or hooks, and there was plenty of space for them to be added.
10
Jill
Dec 15, 2022
·
Stayed 1 night
I stay at Gunrunner every time I'm in Florence or Muscle Shoals - usually for work. It's like coming to my second home. The check-in is easy and the people are welcoming, the room and bed are super comfortable, and it's much more of an experience than staying at a dreary, common hotel room.
I stay at Gunrunner every time I'm in Florence or Muscle Shoals - usually for work. It's like coming to my second home. The check-in is easy and the people are welcoming, the room and bed are super comfortable, and it's much more of an experience than staying at a dreary, common hotel room.
10
Ned
Aug 17, 2024
·
Stayed 2 nights
Beautiful room, wonderful staff. The bar was amazing and the cocktails were even better. Staff were friendly and nothing was too much trouble.
Beautiful room, wonderful staff. The bar was amazing and the cocktails were even better. Staff were friendly and nothing was too much trouble.
10
Charles
Aug 17, 2023
·
Stayed 1 night
This place is AMAZING! Beautiful, fun Rooms were incredible Great Staff!! Definitely coming back
This place is AMAZING! Beautiful, fun Rooms were incredible Great Staff!! Definitely coming back
10
Kathy
Aug 1, 2024
·
Stayed 1 night
A very unique boutique hotel. Interesting space. Great rooms.
A very unique boutique hotel. Interesting space. Great rooms.
10
Janene
Apr 27, 2023
·
Stayed 1 night
Wonderful unique hotel in Florence. We golfed across the River then drove into Florence to stay the night and have dinner. Loved the ambiance of the hotel. Our room was huge, with a nice balcony. On site parking was a bonus. We walked to dinner at Odette and it was surprisingly delicious.
Wonderful unique hotel in Florence. We golfed across the River then drove into Florence to stay the night and have dinner. Loved the ambiance of the hotel. Our room was huge, with a nice balcony. On site parking was a bonus. We walked to dinner at Odette and it was surprisingly delicious.
10
Melanie
Nov 2, 2024
·
Stayed 1 night
Very nice hotel! Beds were amazing!
Very nice hotel! Beds were amazing!
6
Kristina
May 12, 2024
·
Stayed 1 night
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
8
Carol
Apr 25, 2025
·
Stayed 3 nights
It was not very accessible. An elevator would've been nice to help get luggage up to the main level. Also, our room needed an extra mirror in the living space and better lighting. Most of the time there was no one around to ask questions, help, etc. A phone # is nice, but not like having a real person to talk with.
It was not very accessible. An elevator would've been nice to help get luggage up to the main level. Also, our room needed an extra mirror in the living space and better lighting. Most of the time there was no one around to ask questions, help, etc. A phone # is nice, but not like having a real person to talk with.
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AI-generated summary based on recent guest reviews
Service
Staff are widely described as friendly and helpful. However, limited on-site presence and occasional bar understaffing led to long waits or hiccups like a wrong room or reservation confusion for some.
Related guest reviews
10
Jill
Dec 15, 2022
·
Stayed 1 night
I stay at Gunrunner every time I'm in Florence or Muscle Shoals - usually for work. It's like coming to my second home. The check-in is easy and the people are welcoming, the room and bed are super comfortable, and it's much more of an experience than staying at a dreary, common hotel room.
I stay at Gunrunner every time I'm in Florence or Muscle Shoals - usually for work. It's like coming to my second home. The check-in is easy and the people are welcoming, the room and bed are super comfortable, and it's much more of an experience than staying at a dreary, common hotel room.
10
Ned
Aug 17, 2024
·
Stayed 2 nights
Beautiful room, wonderful staff. The bar was amazing and the cocktails were even better. Staff were friendly and nothing was too much trouble.
Beautiful room, wonderful staff. The bar was amazing and the cocktails were even better. Staff were friendly and nothing was too much trouble.
2
Kay
Jan 28, 2023
·
Stayed 1 night
Great hotel! They had no record of my reservation when I checked in., but all turned out ok.
Great hotel! They had no record of my reservation when I checked in., but all turned out ok.
10
Monica
Aug 1, 2023
·
Stayed 1 night
Staff was amazing
Staff was amazing
10
Mary
Apr 29, 2023
·
Stayed 1 night
Great property for the price…super hip and cool; staff were very cheerful and helpful
Great property for the price…super hip and cool; staff were very cheerful and helpful
10
April
Jan 23, 2023
·
Stayed 2 nights
Wonderful boutique hotel in the heart of Florence. Beautiful charm and ambience. Hands off staff, but only a text away if you need anything.
Wonderful boutique hotel in the heart of Florence. Beautiful charm and ambience. Hands off staff, but only a text away if you need anything.
6
Kristina
May 12, 2024
·
Stayed 1 night
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
2
Bridgette
Jan 1, 2024
·
Stayed 1 night
Put in wrong room
Put in wrong room
8
Carol
Apr 25, 2025
·
Stayed 3 nights
It was not very accessible. An elevator would've been nice to help get luggage up to the main level. Also, our room needed an extra mirror in the living space and better lighting. Most of the time there was no one around to ask questions, help, etc. A phone # is nice, but not like having a real person to talk with.
It was not very accessible. An elevator would've been nice to help get luggage up to the main level. Also, our room needed an extra mirror in the living space and better lighting. Most of the time there was no one around to ask questions, help, etc. A phone # is nice, but not like having a real person to talk with.
10
Peter
Oct 8, 2024
·
Stayed 1 night
Lovely hotel-Great staff-a little expensive but it is different to your normal
Lovely hotel-Great staff-a little expensive but it is different to your normal
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AI-generated summary based on recent guest reviews
Location
Central downtown Florence location that’s walkable to dining and area attractions, with many feeling safe. A few guests had trouble finding the entrance for check-in.
Related guest reviews
10
Jill
Dec 15, 2022
·
Stayed 1 night
I stay at Gunrunner every time I'm in Florence or Muscle Shoals - usually for work. It's like coming to my second home. The check-in is easy and the people are welcoming, the room and bed are super comfortable, and it's much more of an experience than staying at a dreary, common hotel room.
I stay at Gunrunner every time I'm in Florence or Muscle Shoals - usually for work. It's like coming to my second home. The check-in is easy and the people are welcoming, the room and bed are super comfortable, and it's much more of an experience than staying at a dreary, common hotel room.
10
Melissa
Apr 16, 2025
·
Stayed 2 nights
We adored our 2 night stay at The Gunrunner! The downtown Florence location was delightful. Easy to walk about this charming town. The uniqueness of this locally owned boutique hotel was worth the price. Exquisitely comfortable beds! Lovely gathering space that all rooms opened out onto. Rooftop deck was beautiful. Highly recommend!
We adored our 2 night stay at The Gunrunner! The downtown Florence location was delightful. Easy to walk about this charming town. The uniqueness of this locally owned boutique hotel was worth the price. Exquisitely comfortable beds! Lovely gathering space that all rooms opened out onto. Rooftop deck was beautiful. Highly recommend!
10
Keith
Oct 1, 2023
·
Stayed 3 nights
What a great place. We were there while recording at Muscle Shoals and Fame and the staff and location was perfect. Lovely people and an awesome hotel.
What a great place. We were there while recording at Muscle Shoals and Fame and the staff and location was perfect. Lovely people and an awesome hotel.
8
Thomas
Jun 15, 2023
·
Stayed 1 night
Truely a unique boutique hotel experience. The room was clean, comfortable and well decorated. The location itself is welcoming and quite which allows for a relaxing stay.
Truely a unique boutique hotel experience. The room was clean, comfortable and well decorated. The location itself is welcoming and quite which allows for a relaxing stay.
10
Pamela
Jan 15, 2024
·
Stayed 1 night
Fantastic boutique hotel! My husband and I were on a road trip and decided to tour Muscle Shoals Fame recording studio. Found this gem for a quick overnight. The only regret is that we didn't have time to enjoy all of the amenities - spa, bar, etc. Hoping to get back there someday.
Fantastic boutique hotel! My husband and I were on a road trip and decided to tour Muscle Shoals Fame recording studio. Found this gem for a quick overnight. The only regret is that we didn't have time to enjoy all of the amenities - spa, bar, etc. Hoping to get back there someday.
10
Janene
Apr 27, 2023
·
Stayed 1 night
Wonderful unique hotel in Florence. We golfed across the River then drove into Florence to stay the night and have dinner. Loved the ambiance of the hotel. Our room was huge, with a nice balcony. On site parking was a bonus. We walked to dinner at Odette and it was surprisingly delicious.
Wonderful unique hotel in Florence. We golfed across the River then drove into Florence to stay the night and have dinner. Loved the ambiance of the hotel. Our room was huge, with a nice balcony. On site parking was a bonus. We walked to dinner at Odette and it was surprisingly delicious.
10
roxanna
Jul 21, 2023
·
Stayed 1 night
We had a hard time finding where to go to get into the building to check in, couldn't locate ice, but other than that is was great. Unique rooms, and great overall experience. Hope to visit again and stay in the Muscle Shoals room next time and for an extra day.
We had a hard time finding where to go to get into the building to check in, couldn't locate ice, but other than that is was great. Unique rooms, and great overall experience. Hope to visit again and stay in the Muscle Shoals room next time and for an extra day.
10
Brian
Apr 10, 2025
·
Stayed 1 night
Great hotel! Great area! Would definitely stay again!
Great hotel! Great area! Would definitely stay again!
10
Barry
May 5, 2025
·
Stayed 1 night
It was unique, a little hip/funky, beautiful, comfortable and well-situated in the middle of downtown Florence. I note that I could hear the bar and music, but the bar closed around 10:00, when I went to bed. It took a little while to get hot water, but then it was fine. There needs to be better instructions to operate the (useful!) electronic devices & it would help to tell people that registration is at the bar.
It was unique, a little hip/funky, beautiful, comfortable and well-situated in the middle of downtown Florence. I note that I could hear the bar and music, but the bar closed around 10:00, when I went to bed. It took a little while to get hot water, but then it was fine. There needs to be better instructions to operate the (useful!) electronic devices & it would help to tell people that registration is at the bar.
10
Ashley
Oct 20, 2025
·
Stayed 1 night
Comfortable and safe stay at GunRunner! I was able to relax and focus for an upcoming meeting. Will stay again!
Comfortable and safe stay at GunRunner! I was able to relax and focus for an upcoming meeting. Will stay again!
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AI-generated summary based on recent guest reviews
Dining
The bar earns strong praise for cocktails and atmosphere, though service can be slow when busy and it contributes to evening noise. The on-site coffee shop’s limited hours were inconvenient for some; no other dining feedback surfaced.
Related guest reviews
10
Bryan
Apr 18, 2024
·
Stayed 2 nights
Stay was excellent, the room was well setup. Could be a little extra cleaning. The common area/ bar was outstanding and really the best part of the hotel. Walls are a little thin, neighbor was celebrating aittle long and late. Overall, would highly recommend it
Stay was excellent, the room was well setup. Could be a little extra cleaning. The common area/ bar was outstanding and really the best part of the hotel. Walls are a little thin, neighbor was celebrating aittle long and late. Overall, would highly recommend it
10
Ned
Aug 17, 2024
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Stayed 2 nights
Beautiful room, wonderful staff. The bar was amazing and the cocktails were even better. Staff were friendly and nothing was too much trouble.
Beautiful room, wonderful staff. The bar was amazing and the cocktails were even better. Staff were friendly and nothing was too much trouble.
10
Darnley
Nov 30, 2023
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Stayed 1 night
I absolutely love the speakeasy and art deco vibe of this hotel! The suites I stayed in were lovely. My favorite was Billy Reid…And the service was great especially exceptional from Marissa, the bartender. The hotel better have her replacement step up their game because Marissa’s absence was definitely felt on my last evening there. The service wasn’t as soulful and warm.
I absolutely love the speakeasy and art deco vibe of this hotel! The suites I stayed in were lovely. My favorite was Billy Reid…And the service was great especially exceptional from Marissa, the bartender. The hotel better have her replacement step up their game because Marissa’s absence was definitely felt on my last evening there. The service wasn’t as soulful and warm.
10
Pamela
Jan 15, 2024
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Stayed 1 night
Fantastic boutique hotel! My husband and I were on a road trip and decided to tour Muscle Shoals Fame recording studio. Found this gem for a quick overnight. The only regret is that we didn't have time to enjoy all of the amenities - spa, bar, etc. Hoping to get back there someday.
Fantastic boutique hotel! My husband and I were on a road trip and decided to tour Muscle Shoals Fame recording studio. Found this gem for a quick overnight. The only regret is that we didn't have time to enjoy all of the amenities - spa, bar, etc. Hoping to get back there someday.
10
Allie
Apr 2, 2023
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Stayed 1 night
The room & bar were both so nice and unique!! We will definitely be back!!
The room & bar were both so nice and unique!! We will definitely be back!!
10
Janene
Apr 27, 2023
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Stayed 1 night
Wonderful unique hotel in Florence. We golfed across the River then drove into Florence to stay the night and have dinner. Loved the ambiance of the hotel. Our room was huge, with a nice balcony. On site parking was a bonus. We walked to dinner at Odette and it was surprisingly delicious.
Wonderful unique hotel in Florence. We golfed across the River then drove into Florence to stay the night and have dinner. Loved the ambiance of the hotel. Our room was huge, with a nice balcony. On site parking was a bonus. We walked to dinner at Odette and it was surprisingly delicious.
6
Kristina
May 12, 2024
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Stayed 1 night
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
This was the second time I’ve stayed with Gunrunner. At the last visit there was zero parking due to the bar guests however I was able to arrive at check in time prior to the bar peek and found a spot. I did find it gross that the body wash and hand cleanser were only half full. I went to target,which is thankfully close by,and purchased my own. Still, paying over 400 dollars a night I should’ve had complimentary soap. The bar was severely understaffed. I waited over 45 minutes for a drink. Ended up ordering two and just went to my room. The room i stayed in was the Smithsonian and it was cozy/comfy. I will comment though that it was exceptionally loud all night long. There should be a curfew so that paying guests can sleep. The coffee shop is a new area since my last visit. I didn’t stop in but it smelt amazing as I was leaving and seemed to be a popular spot.
10
Barry
May 5, 2025
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Stayed 1 night
It was unique, a little hip/funky, beautiful, comfortable and well-situated in the middle of downtown Florence. I note that I could hear the bar and music, but the bar closed around 10:00, when I went to bed. It took a little while to get hot water, but then it was fine. There needs to be better instructions to operate the (useful!) electronic devices & it would help to tell people that registration is at the bar.
It was unique, a little hip/funky, beautiful, comfortable and well-situated in the middle of downtown Florence. I note that I could hear the bar and music, but the bar closed around 10:00, when I went to bed. It took a little while to get hot water, but then it was fine. There needs to be better instructions to operate the (useful!) electronic devices & it would help to tell people that registration is at the bar.
2
Cassandra
Jun 16, 2023
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Stayed 2 nights
We selected this hotel for a baseball tournament. The music in the lobby did not end until 10 pm. We had to be at the baseball field at 745. The rooms were dusty, and bugs were flying around; the hotel does not own the coffee shop, and it didn’t open until 8 am, and on Sundays, it’s closed that was so disappointing and inconvenient the amount of money we paid that weekend for this hotel was ridiculous
We selected this hotel for a baseball tournament. The music in the lobby did not end until 10 pm. We had to be at the baseball field at 745. The rooms were dusty, and bugs were flying around; the hotel does not own the coffee shop, and it didn’t open until 8 am, and on Sundays, it’s closed that was so disappointing and inconvenient the amount of money we paid that weekend for this hotel was ridiculous
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AI-generated summary based on recent guest reviews
10
Laurie
last week
·
Stayed 2 nights
A beautiful and unique hotel experience!
A beautiful and unique hotel experience!
10
Bobby
Jul 6, 2026
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Stayed 2 nights
The rooms are spacious and clean. The staff is polite and helpful. Great bar! Our second trip to the Gunrunner and we will be back!
The rooms are spacious and clean. The staff is polite and helpful. Great bar! Our second trip to the Gunrunner and we will be back!
10
Jon
Jun 15, 2026
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Stayed 1 night
Excellent location and a unique and well thought out regeneration of an old building. Didn’t see a lift so beware as there are two flights of stairs, but it’s worth it!
Excellent location and a unique and well thought out regeneration of an old building. Didn’t see a lift so beware as there are two flights of stairs, but it’s worth it!
6
David
Jun 5, 2026
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Stayed 2 nights
Bar and rooftop were great and drinks were excellent. Location was great. However, we had problems with plumbing fixtures, door lock and noisy a/c unit. We felt that price point should’ve involved a full time front desk with baggage assistance. There was no elevator and stairs were required to get to rooms.
Bar and rooftop were great and drinks were excellent. Location was great. However, we had problems with plumbing fixtures, door lock and noisy a/c unit. We felt that price point should’ve involved a full time front desk with baggage assistance. There was no elevator and stairs were required to get to rooms.
10
Leigh
May 28, 2026
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Stayed 2 nights
Run, don't walk to book yourself a room here!!!! Thank me later!
Run, don't walk to book yourself a room here!!!! Thank me later!
FAQs about GunRunner Boutique Hotel
Is parking available at the property?
Free self parking is available onsite, providing convenience for guests with vehicles.
What are the check-in and check-out times?
Check-in is from 16:00 to 23:30, and check-out is at 11:30. Early or late check-in/check-out may be available upon request, but guests should reach out to the property for arrangements.
Where is the hotel located in relation to nearby attractions?
The hotel is centrally located in Florence, within a 5-minute drive of Pickwick Lake and Shoals Community Theater, and is approximately 0.3 miles from Kennedy-Douglass Center for the Arts and 0.4 miles from Pope's Tavern Museum.
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Instant AI responses are based on hotel information
Prices for upcoming dates
September 2026
Su | Mo | Tu | We | Th | Fr | Sa |
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October 2026
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Cheaper
Pricier
Average nightly price across deals, with taxes & fees.
Prices in USD for 2 guests, updated daily.
- 2026-09-18: NO DATA
- 2026-09-19: NO DATA
- 2026-09-20: 277.58261161956784USD
- 2026-09-21: 198.73619533843993USD
- 2026-09-22: NO DATA
- 2026-09-23: 365.0697533691406USD
- 2026-09-24: 369.39010734558104USD
- 2026-09-25: NO DATA
- 2026-09-26: NO DATA
- 2026-09-27: 198.93555748748778USD
- 2026-09-28: 289.3134854293823USD
- 2026-09-29: 198.93555748748778USD
- 2026-09-30: 202.87221551971433USD
- 2026-10-01: 274.6175769515991USD
- 2026-10-02: NO DATA
- 2026-10-03: NO DATA
- 2026-10-04: NO DATA
- 2026-10-05: 206.3782008651733USD
- 2026-10-06: 202.86506916961667USD
- 2026-10-07: 202.9436790206909USD
- 2026-10-08: NO DATA
- 2026-10-09: 373.00419875183104USD
- 2026-10-10: 312.4585691680908USD
- 2026-10-11: 283.6924081573486USD
- 2026-10-12: 384.44963893127436USD
- 2026-10-13: 391.38412076721187USD
- 2026-10-14: 288.67280113067625USD
- 2026-10-15: NO DATA
- 2026-10-16: 331.98012061157226USD
- 2026-10-17: NO DATA
- 2026-10-18: 198.93555748748778USD
- 2026-10-19: 203.6582789993286USD
- 2026-10-20: 203.6582789993286USD
- 2026-10-21: 380.1621091217041USD
- 2026-10-22: 206.85963365631102USD
- 2026-10-23: NO DATA
- 2026-10-24: NO DATA
- 2026-10-25: 200.79991411590575USD
- 2026-10-26: 200.0167407043457USD
- 2026-10-27: 203.6582789993286USD
- 2026-10-28: 203.6582789993286USD
- 2026-10-29: 200.79991411590575USD
- 2026-10-30: 325.43266267700193USD
- 2026-10-31: 337.28667090148923USD
- 2026-11-01: 196.77322608489987USD
- 2026-11-02: 200.79991411590575USD
- 2026-11-03: 281.5486257369995USD
- 2026-11-04: 340.14503578491207USD
- 2026-11-05: NO DATA
- 2026-11-06: NO DATA
- 2026-11-07: NO DATA
- 2026-11-08: 195.69206038360593USD
- 2026-11-09: 195.69206038360593USD
- 2026-11-10: 200.79991411590575USD
- 2026-11-11: 340.14503578491207USD
- 2026-11-12: 196.77322608489987USD
- 2026-11-13: 268.8217819290161USD
- 2026-11-14: 327.5949940795898USD
- 2026-11-15: 198.93555748748778USD
- 2026-11-16: 285.83617306213375USD
- 2026-11-17: 281.5486257369995USD
- 2026-11-18: 200.0167407043457USD
There is no front desk at this property. Guests planning to arrive outside of normal check-in hours will receive an email within 24 hours before arrival with special check-in instructions and an access code. The host will greet guests on arrival.Information provided by the property may be translated using automated translation tools.
Check-in must be done by someone who is at least 21 years old.
You'll be required to pay the following fully refundable deposit.
Deposit: USD 100.0 per stay
- Extra-person charges may apply and vary depending on property policy
- Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
- Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
- This property accepts credit cards and debit cards; cash is not accepted
- Safety features at this property include a fire extinguisher
- This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
Popular amenities
General
Non-Smoking Rooms
Massage
Spa & Wellness Centre
Internet
Free Wi-Fi
Parking
Parking
Free Parking
Parking Onsite