Avg. for September
Avg. for September
Nightly prices at Roker Hotel BW Premier Collection average $82 in January, the cheapest month, and $116 in May, the most expensive, based on the last 12 months.
| Month | Average price |
|---|---|
| January | $82 |
| February | $98 |
| March | $93 |
| April | $100 |
| May | $116 |
| June | $98 |
| July | $92 |
| August | $89 |
| September | $95 |
| October | $98 |
| November | $105 |
| December | $98 |
J
F
M
A
M
J
J
A
Sep · $95
S
O
N
D
Most expensive: May (~$116)
Cheapest: January (~$82)
Take in the views from a terrace and make use of amenities such as complimentary wireless internet access and wedding services.
Business amenities
Featured amenities include express check-in, express check-out, and dry cleaning/laundry services. Event facilities at this hotel consist of a conference center and 2 meeting rooms. Free self parking is available onsite.
Grab a bite at Poetic License, one of the hotel's 2 restaurants, or stay in and take advantage of the room service (during limited hours). Snacks are also available at the coffee shop/cafe. Wrap up your day with a drink at the bar/lounge. Cooked-to-order breakfasts are available daily from 7:00 AM to 9:30 AM for a fee.
Stay in one of 43 guestrooms featuring LCD televisions. Complimentary wireless internet access is available to keep you connected. Private bathrooms with shower/tub combinations feature rainfall showerheads and complimentary toiletries. Conveniences include phones, as well as desks and electric kettles.
A stay at The Roker Hotel, BW Premier Collection places you in the heart of Sunderland, within a 5-minute drive of Whitburn Sands and Stadium of Light. This hotel is 12.5 mi (20.1 km) from St. James' Park and 1.9 mi (3.1 km) from Sunderland Empire.
What's nearby
Whitburn Sands(0.7 miles)
Stadium of Light(1.4 miles)
Sunderland Empire(1.5 miles)
University of Sunderland(2 miles)
Souter Point Lighthouse(3.2 miles)
Marsden Beach(3.7 miles)
The Marsden Grotto(4 miles)
Boldon Business Park(5.3 miles)
Ryhope Engines Museum(5.5 miles)
Herrington Country Park(5.7 miles)
South and North Marine Parks(6 miles)
Penshaw Monument(6.1 miles)
North East Aircraft Museum(6.2 miles)
The Customs House(6.9 miles)
Ocean Beach Pleasure Park(6.9 miles)
Newcastle Intl. Airport (NCL)(19.3 miles)
Durham (MME-Teesside Intl.)(38 miles)
Parking
Restaurant
Non-Smoking Rooms
Room Service
Dry Cleaning
Housekeeping
Whitburn Sands (0.7 miles)
Stadium of Light (1.4 miles)
Sunderland Empire (1.5 miles)
University of Sunderland (2 miles)
Souter Point Lighthouse (3.2 miles)
Marsden Beach (3.7 miles)
Based on 1,841 verified reviews
Business
28%
Couple
31%
Family
20%
Group
15%
Solo
3%
AI-generated summary based on recent guest reviews
Roker Hotel BW Premier Collection draws praise for its superb seafront setting and welcoming staff, but reviews note uneven room quality and comfort, with some small or dated spaces and noise from plumbing or the lively bar affecting rest.
Read moreWas this helpful?
Roker Hotel BW Premier Collection draws praise for its superb seafront setting and welcoming staff, but reviews note uneven room quality and comfort, with some small or dated spaces and noise from plumbing or the lively bar affecting rest.
The building’s layout involves long walks and many stairs, and the lift is limited or occasionally out of order, which can be challenging for guests with mobility needs. Food and drink are popular, though breakfast and coffee quality can be inconsistent and items sometimes run out; housekeeping frequency and cleanliness standards also vary. Parking is generally plentiful, and stays here suit travellers seeking a scenic seaside base and a lively atmosphere.
Was this helpful?
AI-generated summary based on recent guest reviews
Multiple bar and restaurant areas are well-liked, and parking is free and generally plentiful. The layout has many stairs with occasional lift issues, and bar or DJ noise can reach nearby rooms.
Roy
Aug 31, 2025
·
Stayed 2 nights
Glyn
Sep 18, 2024
·
Stayed 1 night
Gillian
Sep 1, 2025
·
Stayed 4 nights
Jane
Jul 28, 2024
·
Stayed 1 night
William
Jun 14, 2024
·
Stayed 1 night
Richard
Oct 8, 2024
·
Stayed 1 night
andrew
Jul 6, 2025
·
Stayed 2 nights
Jo
Jul 19, 2025
·
Stayed 1 night
Barry
May 4, 2025
·
Stayed 2 nights
Mohammed
Oct 10, 2025
·
Stayed 3 nights
Was this helpful?
AI-generated summary based on recent guest reviews
Many guests find rooms and public areas clean, but others reported stained carpets, grubby tables or missed items, plus odours and maintenance issues; housekeeping is sometimes reduced to every third day.
Catherine
Aug 16, 2025
·
Stayed 1 night
Liga
May 26, 2025
·
Stayed 2 nights
Emma
Sep 21, 2025
·
Stayed 1 night
Mariya
Jun 6, 2025
·
Stayed 2 nights
David
Jul 28, 2025
·
Stayed 3 nights
Steve
Mar 24, 2023
·
Stayed 1 night
Lee
Nov 18, 2025
·
Stayed 1 night
J
Jan 31, 2024
·
Stayed 4 nights
Obianuju
Jul 14, 2024
·
Stayed 2 nights
Ross
Oct 7, 2025
·
Stayed 1 night
Was this helpful?
AI-generated summary based on recent guest reviews
Rooms range from very small or basement rooms to spacious suites with sea views; outlook varies and some back rooms are unappealing. Comfort is inconsistent, with old or low beds, temperature and Wi‑Fi issues, and noise from plumbing or the bar affecting sleep.
James
Mar 14, 2024
·
Stayed 1 night
Steve
Sep 8, 2025
·
Stayed 1 night
Tebogo
Jul 21, 2024
·
Stayed 5 nights
Ros
Aug 19, 2025
·
Stayed 2 nights
Peter
Nov 10, 2025
·
Stayed 4 nights
Manish
Sep 21, 2024
·
Stayed 1 night
Troels
Aug 22, 2025
·
Stayed 2 nights
Jo
Jul 19, 2025
·
Stayed 1 night
James
Apr 25, 2025
·
Stayed 1 night
J Richard
Sep 22, 2023
·
Stayed 2 nights
Was this helpful?
AI-generated summary based on recent guest reviews
Staff are widely praised as friendly, welcoming and helpful, with early check-in and room moves accommodated. Some guests experienced slow or stressful check-in, room-allocation errors, limited luggage assistance, or poor handling of complaints.
Michelle
Oct 4, 2025
·
Stayed 1 night
Stuart
Jul 23, 2025
·
Stayed 1 night
Mike
Apr 11, 2025
·
Stayed 1 night
Peter
Apr 13, 2025
·
Stayed 1 night
Jill
Jul 28, 2025
·
Stayed 2 nights
Laura
Oct 10, 2024
·
Stayed 1 night
Russell
Jun 11, 2023
·
Stayed 1 night
KEVIN
Aug 24, 2025
·
Stayed 1 night
Jason
Feb 3, 2025
·
Stayed 2 nights
Barry
May 4, 2025
·
Stayed 2 nights
Was this helpful?
AI-generated summary based on recent guest reviews
Outstanding seafront position opposite the pier and lighthouse, with easy beach walks and views. Convenient for the city, Metro and Stadium of Light.
Natalie
Sep 23, 2023
·
Stayed 1 night
Donald
May 1, 2024
·
Stayed 1 night
Alexander
Oct 10, 2024
·
Stayed 3 nights
Gillian
Sep 1, 2025
·
Stayed 4 nights
Lois
Jun 16, 2025
·
Stayed 1 night
Michelle
Jul 13, 2025
·
Stayed 1 night
Julianne
Jun 8, 2025
·
Stayed 1 night
Rolf
Nov 12, 2025
·
Stayed 1 night
Steve
Nov 25, 2025
·
Stayed 1 night
P
Jun 27, 2025
·
Stayed 1 night
Was this helpful?
AI-generated summary based on recent guest reviews
On-site bar and restaurant are generally enjoyed, with tasty meals and a lively vibe; many guests liked breakfast. However, several reviews mention buffet shortages or cold items, limited menus, weak coffee or extra charges, and occasional service delays or early kitchen closure.
Catherine
Aug 16, 2025
·
Stayed 1 night
Dayle
Jul 2, 2025
·
Stayed 1 night
Richard
Jul 21, 2024
·
Stayed 3 nights
Paul
Apr 14, 2025
·
Stayed 1 night
Alison
May 27, 2025
·
Stayed 1 night
Stephen
Dec 1, 2023
·
Stayed 2 nights
Bruce
Apr 30, 2024
·
Stayed 1 night
Sheila
Jul 30, 2025
·
Stayed 2 nights
andrew
Jul 6, 2025
·
Stayed 2 nights
Leigh
Jan 5, 2025
·
Stayed 2 nights
Was this helpful?
AI-generated summary based on recent guest reviews
Alan
3 weeks ago
·
Stayed 1 night
TIM
3 weeks ago
·
Stayed 1 night
Paul
4 weeks ago
·
Stayed 2 nights
Sharon
Jul 13, 2026
·
Stayed 1 night
Keith
Jul 13, 2026
·
Stayed 1 night
Check-in
Check-out
From 15:00 to 00:00
Before 11:00
Yes, free self-parking is available on-site, though it may be limited.
Cooked-to-order breakfasts are available daily from 7:00 AM to 9:30 AM for a fee of approximately GBP 12.95 per person.
Check-in is from 3:00 PM, and check-out is until 11:00 AM. Early check-in and late check-out are available for a fee, subject to availability.
The property features step-free entrances and wheelchair-accessible facilities in public areas. Specific details about accessible rooms and bathrooms are not provided.
The hotel is located in the heart of Sunderland, within a 15-minute walk of Whitburn Sands and National Glass Centre. It is approximately 1.7 miles from the Stadium of Light and 12.5 miles from St. James' Park.
Children are allowed at the property, and there is no specified minimum age for children to stay for free.
Instant AI responses are based on hotel information
Over the next 60–90 days, room rates at Roker Hotel BW Premier Collection in Sunderland typically land around $111 a night for two guests, ranging from $86 to $257 on peak dates.
August is the busiest month at Roker Hotel BW Premier Collection in Sunderland, with peak demand; July is the quietest month for visitors. Plan around July for the calmest stay and expect the most crowds in August.
January is the cheapest month to stay at Roker Hotel BW Premier Collection in Sunderland, averaging $98 a night; May is the priciest at $139. The quietest month is July, which differs from the cheapest month.
Roker Hotel BW Premier Collection in Sunderland sits near Whitburn Sands, the Stadium of Light and Sunderland Museum, making it handy for beach time and local attractions. The property suits couples and business travellers looking to combine leisure with easy access to city sights.
The current price at Roker Hotel BW Premier Collection in Sunderland is $112 per night for 2 guests, which is typical for this hotel: within 10% of its $102 average over the last 60 days. Most nights over that period fell between $77 and $189.
Su | Mo | Tu | We | Th | Fr | Sa |
|---|---|---|---|---|---|---|
Su | Mo | Tu | We | Th | Fr | Sa |
|---|---|---|---|---|---|---|
Cheaper
Pricier
Average nightly price across deals, with taxes & fees.
Prices in USD for 2 guests, updated daily.
Check-in must be done by someone who is at least 18 years old.
You'll be required to pay the following fully refundable deposit.
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
Parking
Restaurant
Non-Smoking Rooms
Room Service
Dry Cleaning
Housekeeping
Dry Cleaning
Housekeeping
Banquet Facilities
Luggage Storage
Designated Smoking Area
Self Laundry
24-Hour Front Desk
Beach (Nearby)
Live Music
Terrace
Free Wi-Fi
Room Service
Restaurant
Non-Smoking Rooms
Breakfast in the Room
Family Room
Snack Bar/Deli
Parking
Free Parking
Parking (Limited)
Parking Onsite