Name: The Keep
Address: Quality Square, Ludlow, England, United Kingdom, Ludlow, Shropshire, United Kingdom

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<ul><li>We help travelers find and book hotels easily and confidently.</li><li>Search results are based on price, popularity, reviews, and competitiveness.</li><li>Some providers pay us commissions and these payments affect which offers are shown and the order in which they appear.</li><li>You can always adjust filters and sort options to see what suits you best.</li><li>Transparency and fairness guide how our search works.</li></ul>

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Important: Our rankings take into account payments (such as commissions) we receive from travel providers when users click through or book via our platform. This affects which offers are shown and the order in which they appear. When you search, our system ranks results based on several factors designed to highlight the most relevant and highest-quality options. These include:<ul><li>Price and value for money – competitive deals and offers.</li><li>Hotel popularity – how often the property is booked and rated by travelers.</li><li>Location quality – how close is the property to attractions and amenities.</li><li>Guest reviews – ratings and feedback from other users.</li><li>Availability and deal quality – offers with strong availability or better terms may appear higher.</li><li>Payments we receive from providers - commissions or other fees paid to us by travel providers, which affect ranking.</li></ul>Our aim is to show you the best value stays, not just the cheapest ones. "Best value" or "Recommended" results are not necessarily the cheapest options available.

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When a hotel is available through multiple providers, you may see several offers for the same property. Their order depends on:<ul><li>If it's our deal or one offered by our partners</li><li>Total price (including taxes and fees where possible)</li><li>Flexibility (e.g., free cancellation or pay later options)</li><li>Competitiveness of the deal</li><li>Payments we receive from providers (such as commissions), which affect the order in which offers appear.</li></ul>Some providers pay us a commission when you book through us. This does influence the order in which their offers appear, but our priority is always to present transparent and trustworthy choices for travelers.

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Taxes and fees are generally recovery charges paid to partners (e.g. hotels).

A mandatory local tax will be collected by the property either at check-in or check-out.

Mandatory local taxes and/or fees will be collected by the property either at check-in or check-out.

Charges payable at the property are mandatory taxes set by local authorities and/or property imposed fees. These will be collected by the property at check-in or check-out, regardless of where you book.

This property charges a mandatory resort fee that will be collected either at check-in or check-out. This fee may cover access to certain amenities and services offered by the property.

Includes mandatory taxes (like sales tax or VAT) that {brandName} collects and pays to tax authorities.

Taxes and fees are generally recovery charges {brandName} pays to its partners (e.g. hotels).

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