W Florence

From

$558

/ night

Select dates to see prices and availability

From

$558

/ night

About this property

Take advantage of recreation opportunities such as a 24-hour fitness center, or other amenities including complimentary wireless internet access and concierge services. This hotel also features wedding services, a communal living room, and ...

Restaurant
Sauna
Non-Smoking Rooms
Room Service
24-Hour Front Desk
Terrace

Show all

Location

Piazza dell'Unita Italiana, 4/B, Duomo, Florence, Italy

Via Faenza (0.1 miles)

Basilica of Santa Maria Novella (0.1 miles)

Medici Chapels (0.1 miles)

Piazza di Santa Maria Novella (0.1 miles)

Via de' Tornabuoni (0.2 miles)

Central Market (0.3 miles)

More location info

Room options

Deluxe Room, 1 King Bed

Room details

1 King Bed

Sleeps 2

258 ft²

Air Conditioning

Heated Floor

Heating

Signature Suite, 1 King Bed, Terrace (View)

Room details

1 King Bed

Sleeps 2

1238 ft²

Balcony

Air Conditioning

Heated Floor

Heating

Superior Room, 1 King Bed

Room details

1 King Bed

Sleeps 2

323 ft²

Air Conditioning

Heated Floor

Heating

Superior Suite, 1 King Bed

Room details

1 King Bed

Sleeps 2

452 ft²

Air Conditioning

Heated Floor

Heating

Premier Suite, 1 King Bed

Room details

1 King Bed

Sleeps 2

517 ft²

Balcony

Air Conditioning

Heated Floor

Heating

Superior Room, 2 Twin Beds

Room details

2 Twin Beds

Sleeps 2

312 ft²

Air Conditioning

Heated Floor

Heating

Premier Room, 1 King Bed, Balcony

Room details

1 King Bed

Sleeps 2

334 ft²

Air Conditioning

Heated Floor

Heating

Junior Suite, 1 King Bed

Room details

1 King Bed

Sleeps 2

581 ft²

Air Conditioning

Heated Floor

Heating

Deluxe Room, 1 King Bed, Balcony

Room details

1 King Bed

Sleeps 2

269 ft²

Air Conditioning

Heated Floor

Heating

Suite, 1 King Bed

Room details

1 King Bed

Sleeps 2

893 ft²

Balcony

Air Conditioning

Heated Floor

Heating

Guest reviews of W Florence

9.3

Superb

Based on 25 verified reviews

Facilities

8.6

Cleanliness

9.2

Service

8.8

Laura

Jul 24, 2026

Stayed 5 nights

Perfect location, staff is helpful and friendly, room was clean and specious, poached eggs were amazing for breakfast

Michael

May 1, 2026

Stayed 2 nights

Awesome

Ka Lee

Jan 30, 2026

Stayed 2 nights

Great location. Superb staff. Comfortable beds. Room a little small. Wish the lobby bar had a better vibe. Overall a very enjoyable stay.

Terrence

Nov 24, 2025

Stayed 3 nights

The Staff and Hotel were the best! The location of the hotel is fantastic!

Dino

Nov 7, 2025

Stayed 9 nights

Room temperature was not comfortable and noisy.

Property Policies

Check-in instructions

Everything you need to know for a smooth check-in.

Check-in

Check-out

From 15:00 to 23:59

Before 12:00

Good to know

Additional policies and info about this property.

Optional extras

Additional paid services you can request.

FAQs about W Florence

Is parking available at the property?

Covered valet parking is available for EUR 60 per night. Additionally, nearby parking is offered at a rate of EUR 45 per night, located 164 feet away. Reservations are not mentioned as a requirement.

Does the property allow pets?

Pets are allowed at the property with a fee of EUR 120 per accommodation, per stay. Service animals are exempt from fees.

What are the check-in and check-out times?

Check-in is from 15:00 to 23:59, and check-out is at 12:00. Early or late check-in/check-out may be available upon request, but additional charges may apply.

Are airport shuttle services available?

A roundtrip airport shuttle is available for a surcharge of EUR 130 per vehicle (one-way, maximum occupancy 4). Guests must contact the property 72 hours prior to arrival to arrange the transfer.

What is the location of the property in relation to key landmarks?

The property is located in the Historic Centre of Florence, just a 2-minute walk from Piazza di Santa Maria Novella and 7 minutes from the Cathedral of Santa Maria del Fiore. It is also within 0.4 miles of several attractions, including Piazza del Duomo and Piazza della Signoria.

What are the policies for guests staying with children?

Children are allowed at the property, but all guests, including children, must be present at check-in and show a government-issued photo ID or passport.

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Prices for upcoming dates

October 2026

November 2026

Cheaper

Pricier

Average nightly price across deals, with taxes & fees.

Prices in USD for 2 guests, updated daily.

This property offers transfers from the airport (surcharges may apply). To arrange pick-up, guests must contact the property 72 hours prior to arrival, using the contact information on the booking confirmation. Front desk staff will greet guests on arrival at the property. The credit card used to book the reservation must be presented by the cardholder at check-in along with matching photo identification. Other arrangements must be coordinated with the property prior to arrival. Information provided by the property may be translated using automated translation tools.

Check-in must be done by someone who is at least 18 years old.

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, mobile payments, and cash
This property reserves the right to pre-authorize the guest's credit card prior to arrival.
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room

All guests, including children, must be present at check-in and show their government-issued photo ID card or passport.
Cash transactions at this property cannot exceed EUR 5000, due to national regulations. For further details, please contact the property using information in the booking confirmation.
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation.

Business details

Property registration number IT048017A1XL81K7ZV

Fee for continental breakfast: approximately EUR 38 per person
Airport shuttle fee: EUR 130 per vehicle (one-way, maximum occupancy 4)
Airport shuttle fee per child: EUR 130 (one-way), (up to 18 years old)
Covered valet parking fee: EUR 60 per night
Nearby parking fee: EUR 45 per night (164 ft away)
Pet fee: EUR 132 per accommodation, per stay plus EUR 132 one-time cleaning fee
Service animals are exempt from fees
Rollaway bed fee: EUR 100.0 per night

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

Su	Mo	Tu	We	Th	Fr	Sa
1 $803	2 $803	3 $734	4 $909	5 $807	6 $886	7 $1,004
8 $909	9 $724	10 $807	11 $807	12	13 $856	14 $856
15 $659	16 $659	17 $555	18 $555	19 $555	20 $555	21 $555
22 $640	23 $670	24 $729	25 $670	26 $729	27 $592	28 $590
29 $596	30 $597

Su	Mo	Tu	We	Th	Fr	Sa
				1	2	3
4	5	6	7	8	9	10
11	12	13	14	15	16	17
18	19	20	21	22	23	24
25	26	27 $714	28 $714	29 $864	30 $811	31 $807