Heeton Concept Hotel – Luma Hammersmith
"Spacious bathroom"
"Clean beds"
"Conveniently located"
"Immaculate rooms"
"Staff were helpful and professional"
Amenities
Non-Smoking Rooms
Housekeeping
Safe-Deposit Box
Garden
Luggage Storage
Designated Smoking Area
Property description
Take in the views from a garden and make use of amenities such as complimentary wireless internet access and tour/ticket assistance.
Amenities
Take in the views from a garden and make use of amenities such as complimentary wireless internet access and tour/ticket assistance.
Business amenities
Featured amenities include a 24-hour front desk, multilingual staff, and luggage storage.
Dining
Grab a bite from the snack bar/deli serving guests of Heeton Concept Hotel - Luma Hammersmith. Wrap up your day with a drink at the bar/lounge. To-go breakfasts are available daily from 6:30 AM to 10:00 AM for a fee.
Rooms
Make yourself at home in one of the 89 air-conditioned guestrooms. Complimentary wireless internet access is available to keep you connected. Private bathrooms with showers feature complimentary toiletries and hair dryers. Conveniences include safes and electric kettles, and housekeeping is provided daily.
Location
Located in London (Hammersmith), Heeton Concept Hotel - Luma Hammersmith is within a 5-minute drive of Eventim Apollo and Olympia Events. This hotel is 1.5 mi (2.4 km) from Westfield London Shopping Centre and 2.5 mi (4 km) from Natural History Museum.
What's nearby
Eventim Apollo(0.6 miles)
River Thames(0.6 miles)
Thames Path(0.8 miles)
Olympia Events(1.1 miles)
Kensington High Street(1.2 miles)
Westfield London Shopping Centre(1.3 miles)
Cromwell Road(1.6 miles)
Portobello Road Market(2.2 miles)
Kensington Gardens(2.3 miles)
King's Road(2.5 miles)
Stamford Bridge Stadium(2.5 miles)
Kensington Palace(2.5 miles)
Queensway(2.6 miles)
Imperial College London(2.7 miles)
Royal Albert Hall(2.8 miles)
Heathrow Airport (LHR)(12.7 miles)
London City Airport (LCY)(14.7 miles)
Gatwick Airport (LGW)(54.8 miles)
Luton Airport (LTN)(35.5 miles)
Stansted Airport (STN)(74 miles)
Select dates to continue
From
$139
/ night
Guest reviews
8.3
Very good
Based on 2,744 verified reviews
Who stays here?
Business
14%
Couple
36%
Family
14%
Group
26%
Solo
7%
What guests think
AI-generated summary based on recent guest reviews
At Heeton Concept Hotel – Luma Hammersmith, many guests praise the excellent Hammersmith location near multiple tube lines and venues, and frequently highlight friendly, helpful staff, while noting the property delivers a simple, no‑frills stay focused on convenience.
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What guests think
At Heeton Concept Hotel – Luma Hammersmith, many guests praise the excellent Hammersmith location near multiple tube lines and venues, and frequently highlight friendly, helpful staff, while noting the property delivers a simple, no‑frills stay focused on convenience.
Rooms are compact with a quirky layout separating shower and toilet, and basement or internal-facing rooms can feel dark or windowless. Cleanliness is generally good but inconsistent, with recurring reports of stained carpets or couches, missed housekeeping details, and occasional maintenance issues such as heating or A/C troubles, weak water pressure, faulty sockets, or odd lighting. Facilities are limited and the lift is repeatedly reported out of service, and some guests dislike the tablet self check‑in. Overall, expect a practical, well‑located base rather than a full‑service hotel.
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AI-generated summary based on recent guest reviews
Facilities
Facilities are limited; multiple reviews report the lift out of service across stays. A guest laundry is available, but otherwise amenities are basic.
Related guest reviews
8
Joseph
Apr 19, 2024
·
Stayed 1 night
Great stay in a lovely quiet location... only criticism was that you can hear other toilets flushing etc through the air vent Pub within 10m replaces the fact there is no bar 👍
Great stay in a lovely quiet location... only criticism was that you can hear other toilets flushing etc through the air vent Pub within 10m replaces the fact there is no bar 👍
8
anamarie
Dec 18, 2024
·
Stayed 1 night
Hotel was nice, and friedly staff. The only elevator they have was out of service.
Hotel was nice, and friedly staff. The only elevator they have was out of service.
8
Lisa
Oct 3, 2024
·
Stayed 1 night
Really comfortable beds, and on a quiet side street away from the main street. If driving, there is a car park directly opposite.
Really comfortable beds, and on a quiet side street away from the main street. If driving, there is a car park directly opposite.
6
Augusto Miguel
Nov 23, 2024
·
Stayed 3 nights
Hotel is quite nice, however during our entire 3 night stay the only elevator was out of service. Meaning we had to go up the stairs to our room on the 4th floor
Hotel is quite nice, however during our entire 3 night stay the only elevator was out of service. Meaning we had to go up the stairs to our room on the 4th floor
10
Paul
Nov 16, 2024
·
Stayed 4 nights
Location is great, close to a tube station and with lots of amenities close by. Friendly staff, comfortable room (with a quirky design) and nice hot shower. Minor disadvantage is no breakfast offered but plenty of options close by. During my stay lift became out of order on day 2 and remained out of service for the remaining 2 days
Location is great, close to a tube station and with lots of amenities close by. Friendly staff, comfortable room (with a quirky design) and nice hot shower. Minor disadvantage is no breakfast offered but plenty of options close by. During my stay lift became out of order on day 2 and remained out of service for the remaining 2 days
6
BI'AO BRANDON
May 23, 2023
·
Stayed 6 nights
Generally the room is small but has everything you need. Shower area feels like on a cruise ship. No frills hotel, good location in London. Everything else is okay, small breakfast area and everything is chargeable. Washing machine use is free though.
Generally the room is small but has everything you need. Shower area feels like on a cruise ship. No frills hotel, good location in London. Everything else is okay, small breakfast area and everything is chargeable. Washing machine use is free though.
6
J J
Jul 7, 2024
·
Stayed 4 nights
The location was good, only a 5 minute walk to the tube station. Staff were friendly and helpful. No availability of twin beds in a room, and the pull out couch was very uncomfortable. We stayed 4 nights and the lift was broken the entire time. Washing machine available for use, but no drier, staff seemed unaware there was a laundromat nearby, and offered us a laundry service brochure.
The location was good, only a 5 minute walk to the tube station. Staff were friendly and helpful. No availability of twin beds in a room, and the pull out couch was very uncomfortable. We stayed 4 nights and the lift was broken the entire time. Washing machine available for use, but no drier, staff seemed unaware there was a laundromat nearby, and offered us a laundry service brochure.
2
chris
Dec 6, 2024
·
Stayed 2 nights
Lift was broken and was put on the 4th floor. Had to carry my cases up with no offer of help
Lift was broken and was put on the 4th floor. Had to carry my cases up with no offer of help
10
Anita
Jul 9, 2024
·
Stayed 1 night
Very centrally located hotel close to the railway station, high street and venue we were visiting. The lift was out of action on our stay and we were on the 3rd floor but it didn't cause too much inconvenience. All staff were courteous and helpful.
Very centrally located hotel close to the railway station, high street and venue we were visiting. The lift was out of action on our stay and we were on the 3rd floor but it didn't cause too much inconvenience. All staff were courteous and helpful.
8
Peter
May 27, 2025
·
Stayed 5 nights
The property was in excellent condition, appeared to have been recently renovated. Small toilet area and separate small shower area but adequate. Room was larger than expected and clean and modern. Hotel had very good security. Very close to Hammersmith tube station with access to several tube lines. Lots of reasonable restaurants close by. Coffee and small breakfast items as well as drinks in lobby. Room had kettle, small fridge and safe.Would recommend and stay here again.
The property was in excellent condition, appeared to have been recently renovated. Small toilet area and separate small shower area but adequate. Room was larger than expected and clean and modern. Hotel had very good security. Very close to Hammersmith tube station with access to several tube lines. Lots of reasonable restaurants close by. Coffee and small breakfast items as well as drinks in lobby. Room had kettle, small fridge and safe.Would recommend and stay here again.
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AI-generated summary based on recent guest reviews
Cleanliness
Many guests find rooms clean, but feedback is inconsistent, with recurring reports of stains, leftover items, smells, and occasional unclean linens or missed bin changes.
Related guest reviews
6
William
Mar 1, 2024
·
Stayed 1 night
At first glance the room was amazing but after settling in we found blonde hairs in the beds and one of the plug sockets was hanging off of the wall. The beds in our twin room were very uncomfortable. The door key system was not working so all guests had to be escorted around the building by staff. The hotel is in a very convenient location only a 3 minute walk from the subway. You could not hear any road noise from the room. All of the staff were lovely and I don't blame any of them for the unfortunate condition of the room.
At first glance the room was amazing but after settling in we found blonde hairs in the beds and one of the plug sockets was hanging off of the wall. The beds in our twin room were very uncomfortable. The door key system was not working so all guests had to be escorted around the building by staff. The hotel is in a very convenient location only a 3 minute walk from the subway. You could not hear any road noise from the room. All of the staff were lovely and I don't blame any of them for the unfortunate condition of the room.
8
Jorge
Aug 20, 2025
·
Stayed 1 night
Nice area and clean room
Nice area and clean room
8
Madelene
Jul 4, 2025
·
Stayed 2 nights
It was a good stay! Maybe just empty the bins in the room daily. Doesn’t need to get cleaned fully but empty bins would be a nice touch. Good neighborhood and would come back
It was a good stay! Maybe just empty the bins in the room daily. Doesn’t need to get cleaned fully but empty bins would be a nice touch. Good neighborhood and would come back
2
Jennifer
Jun 16, 2024
·
Stayed 1 night
Dirty sheets Elevator didn’t work and had to carry luggage up 4 flights of stairs Room was 100 sq ft No hot water Never again and will be asking for a refund
Dirty sheets Elevator didn’t work and had to carry luggage up 4 flights of stairs Room was 100 sq ft No hot water Never again and will be asking for a refund
6
Steven
Jul 9, 2023
·
Stayed 1 night
My stay was OK, i slept weel and the bed was comfy. It was the cleanliness that let down the hotel. My hairdryer bag was covered in dried sick. My colleagues also had sick and blood stains in their rooms. The towels were too small and I'd booked a double room but had a twin plus a sofa bed made up instead
My stay was OK, i slept weel and the bed was comfy. It was the cleanliness that let down the hotel. My hairdryer bag was covered in dried sick. My colleagues also had sick and blood stains in their rooms. The towels were too small and I'd booked a double room but had a twin plus a sofa bed made up instead
8
Gary
May 16, 2024
·
Stayed 1 night
Stains in couch and carpets. Room had an frosted glass window which was probably because the room was in the basement.
Stains in couch and carpets. Room had an frosted glass window which was probably because the room was in the basement.
6
Sebastian
Apr 18, 2024
·
Stayed 7 nights
Area around the hotel is nice and quiet. Tube is a 5 minute walk away which was very convenient. Comfy bed and good price for the room size. Only issue was cleanliness, the floors and furniture were dusty. Rusted faucet and towels were paper thin, you couldn't dry a spot of water with the ones offered. Toiletries and other complimentary items were very limited.
Area around the hotel is nice and quiet. Tube is a 5 minute walk away which was very convenient. Comfy bed and good price for the room size. Only issue was cleanliness, the floors and furniture were dusty. Rusted faucet and towels were paper thin, you couldn't dry a spot of water with the ones offered. Toiletries and other complimentary items were very limited.
8
Michael
Jul 4, 2024
·
Stayed 9 nights
Room was small, but clean and modern. Beds comfortable, every night had a good sleep.
Room was small, but clean and modern. Beds comfortable, every night had a good sleep.
10
Andrew
Jun 3, 2025
·
Stayed 2 nights
Love this hotel. Clean, modern and nice and quiet
Love this hotel. Clean, modern and nice and quiet
8
Alison
Mar 26, 2025
·
Stayed 1 night
Nice place to stay local to the Hammersmith Apollo. Lots eateries and pubs nearby. Tube is a few minutes walk. Bed was comfortable but the room was very hot even though i turned down the thermostat. Though the hotel is good value, there was no complimentary water. That was sold at the desk for £1.50. Also selling over priced confectionery. The room had a few stains on the couch and floor. The towels are very small and no hand towels offered. Otherwise a good stay and would stay again.
Nice place to stay local to the Hammersmith Apollo. Lots eateries and pubs nearby. Tube is a few minutes walk. Bed was comfortable but the room was very hot even though i turned down the thermostat. Though the hotel is good value, there was no complimentary water. That was sold at the desk for £1.50. Also selling over priced confectionery. The room had a few stains on the couch and floor. The towels are very small and no hand towels offered. Otherwise a good stay and would stay again.
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AI-generated summary based on recent guest reviews
Rooms
Rooms are compact with a separate shower and toilet and an open sink; some basement or internal-facing rooms feel dark or lack views. Comfort varies, and a few rooms have heating or A/C glitches, noise, or minor maintenance issues.
Related guest reviews
10
Annie
Jul 2, 2024
·
Stayed 1 night
Great stay in Hammersmith. A few minutes away from the tube with lots of food options nearby. Comfy bed and nice room but strange layout. Toilet in what seems like a cupboard, open sink / kind of kitchen area, then shower in another cupboard.
Great stay in Hammersmith. A few minutes away from the tube with lots of food options nearby. Comfy bed and nice room but strange layout. Toilet in what seems like a cupboard, open sink / kind of kitchen area, then shower in another cupboard.
10
Robert
Oct 9, 2025
·
Stayed 3 nights
Great room and hotel. We only had issue with the temp control and the front desk said they would address it
Great room and hotel. We only had issue with the temp control and the front desk said they would address it
6
Elena
Aug 26, 2023
·
Stayed 5 nights
The location is great, 2min from one Tube station and 4min from the other. There are supermarkets, shops and plenty of places to eat around there. The staff are great, they really helped me when I had some issues with my room. But to me, the "concept" of this hotel is not comfortable. Having the toilet and shower in individual separate 'closests' and the sink open plan in the middle, right next to your bed, is very strange and awkward to maneuver. The wardrobe is an open wardrobe inside the shower 'closest'... The rooms are also quite rundown, they really need to be renovated.
The location is great, 2min from one Tube station and 4min from the other. There are supermarkets, shops and plenty of places to eat around there. The staff are great, they really helped me when I had some issues with my room. But to me, the "concept" of this hotel is not comfortable. Having the toilet and shower in individual separate 'closests' and the sink open plan in the middle, right next to your bed, is very strange and awkward to maneuver. The wardrobe is an open wardrobe inside the shower 'closest'... The rooms are also quite rundown, they really need to be renovated.
8
Katarina
Oct 12, 2025
·
Stayed 5 nights
The room was overall ok. Very strange solution for the shower and toilett. The bed was very hard so had problems to sleep because of that. Also hard pillows. But it was clean. The staff was nice and helpful. Did not tried the breakfast.We thouht it was a little expansive 12 pound. It was a lot of good choises for breakfast near the hotel. We eat at Pret a manger every morning were they had fresh sandwiches and lots of other good choises for nice prices. The hotel was very close to Hammersmith train station and tube. Maybe less than 5 minutes from the hotel. That was really good. It was a very nice pub near the stations. I think I could stay here again. Hope they do something about the hard beds.
The room was overall ok. Very strange solution for the shower and toilett. The bed was very hard so had problems to sleep because of that. Also hard pillows. But it was clean. The staff was nice and helpful. Did not tried the breakfast.We thouht it was a little expansive 12 pound. It was a lot of good choises for breakfast near the hotel. We eat at Pret a manger every morning were they had fresh sandwiches and lots of other good choises for nice prices. The hotel was very close to Hammersmith train station and tube. Maybe less than 5 minutes from the hotel. That was really good. It was a very nice pub near the stations. I think I could stay here again. Hope they do something about the hard beds.
10
Hannah
Jun 3, 2024
·
Stayed 1 night
Room was very clean and comfortable. The only thing that made it not 100% perfect was that the window in our room looked onto a brick alley (not outside) with a noisy boiler outside. We got used to it and it was only for 1 night but would ask for a different room next time as my daughter is a very light sleeper. We were room 012 in the basement. We would definitely stay again.
Room was very clean and comfortable. The only thing that made it not 100% perfect was that the window in our room looked onto a brick alley (not outside) with a noisy boiler outside. We got used to it and it was only for 1 night but would ask for a different room next time as my daughter is a very light sleeper. We were room 012 in the basement. We would definitely stay again.
6
Levon
Jul 7, 2025
·
Stayed 3 nights
Basement room was an unwanted surprise. It had one window and it looked out into another hallway rather than outside. Sink is in the main area not the toilet room. There are no hand towels - just large towels. Shower stall is very tight. Mini fridge doesn’t work. Room was clean, good air conditioning, solid water pressure, lots of mirrors. Location was great - just a few minutes walk to Hammersmith station.
Basement room was an unwanted surprise. It had one window and it looked out into another hallway rather than outside. Sink is in the main area not the toilet room. There are no hand towels - just large towels. Shower stall is very tight. Mini fridge doesn’t work. Room was clean, good air conditioning, solid water pressure, lots of mirrors. Location was great - just a few minutes walk to Hammersmith station.
8
Lisa
Aug 14, 2024
·
Stayed 4 nights
It was a very accessible location with the Hammersmith train station about 4 min walk from the hotel. The aesthetic of the hotel was nice and everything was clean from as far as I could tell. The staff were very helpful and kind and attentive. There are a lot of eating options, shopping options, and other necessities like pharmacy, ATMs, etc. The only thing is that the room felt small--they were very space efficient so that made it feel smaller than the average hotel room. And the mattress could have been thicker and more plush. Sleeping on it felt a little uncomfortable, but were were only there 4 nights so it was okay to bear.
It was a very accessible location with the Hammersmith train station about 4 min walk from the hotel. The aesthetic of the hotel was nice and everything was clean from as far as I could tell. The staff were very helpful and kind and attentive. There are a lot of eating options, shopping options, and other necessities like pharmacy, ATMs, etc. The only thing is that the room felt small--they were very space efficient so that made it feel smaller than the average hotel room. And the mattress could have been thicker and more plush. Sleeping on it felt a little uncomfortable, but were were only there 4 nights so it was okay to bear.
8
Simon
Nov 2, 2024
·
Stayed 1 night
Compact but clean and comfortable hotel only a few mins walk from Hammersmith tube, theatres and the Apollo. Slightly odd placement of the shower in a cupboard, but given the price all in quite acceptable.
Compact but clean and comfortable hotel only a few mins walk from Hammersmith tube, theatres and the Apollo. Slightly odd placement of the shower in a cupboard, but given the price all in quite acceptable.
8
Phil
Nov 10, 2024
·
Stayed 1 night
Nice modern room with an unusual layout but it had everything we needed. The bed was comfortable, it was nice to be able to open the window to get fresh air and it was very quiet so had a great nights sleep. Only downside was no hand towels and smaller than average bath towels.
Nice modern room with an unusual layout but it had everything we needed. The bed was comfortable, it was nice to be able to open the window to get fresh air and it was very quiet so had a great nights sleep. Only downside was no hand towels and smaller than average bath towels.
8
Robert
Nov 13, 2023
·
Stayed 2 nights
Close to shops and restaurants. Small rooms and can hear people in the room next to us so walls must have been pretty thin
Close to shops and restaurants. Small rooms and can hear people in the room next to us so walls must have been pretty thin
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AI-generated summary based on recent guest reviews
Service
Staff are widely described as friendly and helpful, with several shout‑outs. Some guests report frustrations with tablet self check‑in, billing/refund confusion, and occasional room allocation or overbooking issues.
Related guest reviews
10
Stuart
Jun 12, 2023
·
Stayed 2 nights
We stayed here and a hidden gem. Maria was lovely on reception and put right a confusion with a cost over refreshments from a chap the night before. Great conversation and very happy with the room. One constructive piece of feedback would be more breathable material for the quilts.
We stayed here and a hidden gem. Maria was lovely on reception and put right a confusion with a cost over refreshments from a chap the night before. Great conversation and very happy with the room. One constructive piece of feedback would be more breathable material for the quilts.
10
Laura
Nov 5, 2025
·
Stayed 1 night
Customer service really stands out – Brie in particular. Thank you so much for going above and beyond.
Customer service really stands out – Brie in particular. Thank you so much for going above and beyond.
10
Nicolai
Jul 30, 2025
·
Stayed 2 nights
Great helpful staff
Great helpful staff
10
Neil
Nov 9, 2025
·
Stayed 3 nights
We have stayed quite a few times abs as always the staff and the room were great. The check in has been changed now and to be honest it's hopeless, we were quung out the door to use the single ipad check in, it used to be so good but now you check yourself in on an ipad which is a pain, you can't see the staff as they are hidden away. A great shame and definatly has reduced our scoring of the hotel.
We have stayed quite a few times abs as always the staff and the room were great. The check in has been changed now and to be honest it's hopeless, we were quung out the door to use the single ipad check in, it used to be so good but now you check yourself in on an ipad which is a pain, you can't see the staff as they are hidden away. A great shame and definatly has reduced our scoring of the hotel.
2
Benjamin
Jul 11, 2023
·
Stayed 2 nights
When we arrived they told us they couldn't provide the room we booked several months in advance, and they would put us up at their sister hotel in Earls Court. I was furious, but as I waited almost an hour for the transport to the next place I saw 3 separate couples complain about their rooms; so frankly avoid the Luma Hammersmith at all costs.
When we arrived they told us they couldn't provide the room we booked several months in advance, and they would put us up at their sister hotel in Earls Court. I was furious, but as I waited almost an hour for the transport to the next place I saw 3 separate couples complain about their rooms; so frankly avoid the Luma Hammersmith at all costs.
10
Anita
Jul 9, 2024
·
Stayed 1 night
Very centrally located hotel close to the railway station, high street and venue we were visiting. The lift was out of action on our stay and we were on the 3rd floor but it didn't cause too much inconvenience. All staff were courteous and helpful.
Very centrally located hotel close to the railway station, high street and venue we were visiting. The lift was out of action on our stay and we were on the 3rd floor but it didn't cause too much inconvenience. All staff were courteous and helpful.
4
S A
Nov 11, 2025
·
Stayed 1 night
Additional *fees* were charged at checkin on top of the prepaid rooms and damage deposit. The man on the checkin desk said the extra would be refunded right away, yet this was a lie as later on I was informed by another member of staff it has to be written up and then signed off by aanager to then be refunded in 3-5 days
Additional *fees* were charged at checkin on top of the prepaid rooms and damage deposit. The man on the checkin desk said the extra would be refunded right away, yet this was a lie as later on I was informed by another member of staff it has to be written up and then signed off by aanager to then be refunded in 3-5 days
8
Jeremy
Feb 4, 2025
·
Stayed 1 night
Nice Hammersmith boutique hotel. Reception is self check in with tablet which I hate, especially when there are two members of staff going spare. I opted for a Luma room which was a mistake as it was in the basement which was freezing. Called the janitor to help with the heating, he was so helpful and even came back to check we were ok. Room ok once warm but found carton and hair from previous tenant around bed. Same process on check out, do your own typing while being watched by two reception staff!🤔
Nice Hammersmith boutique hotel. Reception is self check in with tablet which I hate, especially when there are two members of staff going spare. I opted for a Luma room which was a mistake as it was in the basement which was freezing. Called the janitor to help with the heating, he was so helpful and even came back to check we were ok. Room ok once warm but found carton and hair from previous tenant around bed. Same process on check out, do your own typing while being watched by two reception staff!🤔
4
Patti-Lee
Mar 24, 2023
·
Stayed 4 nights
Unfortunately we arrived and they only had one room reserved instead of two. Wanted to send us to another hotel in a different neighbourhood…apparently they do it often which was frustrating.
Unfortunately we arrived and they only had one room reserved instead of two. Wanted to send us to another hotel in a different neighbourhood…apparently they do it often which was frustrating.
4
Katharine
Nov 22, 2025
·
Stayed 1 night
Here are the positives…the location is great! And they held onto our bags until check-in time. When we returned, we were given a room in the basement that was extremely cold. And the heater in the room didn’t work. We were brought space heaters, which did work but the bathroom closet and shower closet doors automatically lose so they remained frigid for the duration. Because of the space heaters, we were left with one working electrical outlet; the ones of the office desk didn’t function. And I nearly forgot to mention the pile of trash that was directly in front of our door when we arrived. It was finally removed after I asked them to do so. So, not terrible but I wouldn’t book again.
Here are the positives…the location is great! And they held onto our bags until check-in time. When we returned, we were given a room in the basement that was extremely cold. And the heater in the room didn’t work. We were brought space heaters, which did work but the bathroom closet and shower closet doors automatically lose so they remained frigid for the duration. Because of the space heaters, we were left with one working electrical outlet; the ones of the office desk didn’t function. And I nearly forgot to mention the pile of trash that was directly in front of our door when we arrived. It was finally removed after I asked them to do so. So, not terrible but I wouldn’t book again.
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AI-generated summary based on recent guest reviews
Location
Location is consistently praised: a short walk to Hammersmith tube lines, Eventim Apollo, shops and eateries, with easy access to central London and Heathrow. The area feels safe and generally quiet off the main road.
Related guest reviews
10
Mia
Jun 10, 2024
·
Stayed 3 nights
Next to a small shopping centre and the tube is only a 3 min walk from the hotel
Next to a small shopping centre and the tube is only a 3 min walk from the hotel
8
Lisa
Oct 3, 2024
·
Stayed 1 night
Really comfortable beds, and on a quiet side street away from the main street. If driving, there is a car park directly opposite.
Really comfortable beds, and on a quiet side street away from the main street. If driving, there is a car park directly opposite.
10
Jody
Jan 31, 2025
·
Stayed 4 nights
I booked this as it was close to a client office and was delighted I did. It was a great location close to the Underground and easy walking distance to shopping and dining options.
I booked this as it was close to a client office and was delighted I did. It was a great location close to the Underground and easy walking distance to shopping and dining options.
10
Christian
Oct 7, 2024
·
Stayed 7 nights
Very conveniently located close to multiple tube lines and various shopping and restaurant options.
Very conveniently located close to multiple tube lines and various shopping and restaurant options.
10
Mary
Sep 18, 2024
·
Stayed 2 nights
Location was perfect, right between 2 tube lines.
Location was perfect, right between 2 tube lines.
10
Roger
Aug 27, 2024
·
Stayed 5 nights
Very efficient room and great location for accessing central London and Heathrow via the Underground. Excellent value.
Very efficient room and great location for accessing central London and Heathrow via the Underground. Excellent value.
10
Laura
Oct 3, 2025
·
Stayed 1 night
I was really impressed with the hotel. Location was excellent, less than 5 minutes from Hammersmith tube, close to the Eventim Apollo. Lots of places to eat near by. There was a fridge in the room, the staff were friendly and the room was clean. Beds were quite hard but not as bad as some I have stayed in. We felt safe walking back late from our concert. I would stay here again.
I was really impressed with the hotel. Location was excellent, less than 5 minutes from Hammersmith tube, close to the Eventim Apollo. Lots of places to eat near by. There was a fridge in the room, the staff were friendly and the room was clean. Beds were quite hard but not as bad as some I have stayed in. We felt safe walking back late from our concert. I would stay here again.
8
Julie
Sep 30, 2024
·
Stayed 5 nights
Excellent location with easy access to a variety of train lines including Heathrow
Excellent location with easy access to a variety of train lines including Heathrow
8
Keiko
Jun 25, 2023
·
Stayed 5 nights
Great location!
Great location!
10
Grace
Jul 27, 2025
·
Stayed 5 nights
Very easy access to the tube and buses. Walkable to restaurants and stores
Very easy access to the tube and buses. Walkable to restaurants and stores
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AI-generated summary based on recent guest reviews
Dining
On‑site dining is limited, with no regular breakfast service noted, so most guests use nearby cafes and restaurants. Water is not complimentary and is sold at reception.
Related guest reviews
10
Paul
Nov 16, 2024
·
Stayed 4 nights
Location is great, close to a tube station and with lots of amenities close by. Friendly staff, comfortable room (with a quirky design) and nice hot shower. Minor disadvantage is no breakfast offered but plenty of options close by. During my stay lift became out of order on day 2 and remained out of service for the remaining 2 days
Location is great, close to a tube station and with lots of amenities close by. Friendly staff, comfortable room (with a quirky design) and nice hot shower. Minor disadvantage is no breakfast offered but plenty of options close by. During my stay lift became out of order on day 2 and remained out of service for the remaining 2 days
8
Judith
Dec 20, 2022
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Stayed 19,335 nights
The Heston Luma Hammersmith, London is located in a quiet area where in few minutes walk could be found plenty of places where to eat as well as coffee shops. Being close to the Piccadilly line is an absolutely plus. The front desk personal is very attentive and kind. My room was decorated in a modern style and provided all the needs for my stay.
The Heston Luma Hammersmith, London is located in a quiet area where in few minutes walk could be found plenty of places where to eat as well as coffee shops. Being close to the Piccadilly line is an absolutely plus. The front desk personal is very attentive and kind. My room was decorated in a modern style and provided all the needs for my stay.
8
Bronwyn
Oct 17, 2023
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Stayed 5 nights
Loved my stay in this hotel, overall. The location is super convenient and everyone was really nice and helpful. My only small gripe is that breakfast is not part of the services provided.
Loved my stay in this hotel, overall. The location is super convenient and everyone was really nice and helpful. My only small gripe is that breakfast is not part of the services provided.
6
Nawel
Mar 6, 2025
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Stayed 1 night
Conveniently located, room wasn't what I booked, but it was ok. No water offered, which is very odd, s But available for purchase? It is basic to have at least 1 bottle in the room. Constant tickly noise kept me from sleeping at night.
Conveniently located, room wasn't what I booked, but it was ok. No water offered, which is very odd, s But available for purchase? It is basic to have at least 1 bottle in the room. Constant tickly noise kept me from sleeping at night.
8
Katarina
Oct 12, 2025
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Stayed 5 nights
The room was overall ok. Very strange solution for the shower and toilett. The bed was very hard so had problems to sleep because of that. Also hard pillows. But it was clean. The staff was nice and helpful. Did not tried the breakfast.We thouht it was a little expansive 12 pound. It was a lot of good choises for breakfast near the hotel. We eat at Pret a manger every morning were they had fresh sandwiches and lots of other good choises for nice prices. The hotel was very close to Hammersmith train station and tube. Maybe less than 5 minutes from the hotel. That was really good. It was a very nice pub near the stations. I think I could stay here again. Hope they do something about the hard beds.
The room was overall ok. Very strange solution for the shower and toilett. The bed was very hard so had problems to sleep because of that. Also hard pillows. But it was clean. The staff was nice and helpful. Did not tried the breakfast.We thouht it was a little expansive 12 pound. It was a lot of good choises for breakfast near the hotel. We eat at Pret a manger every morning were they had fresh sandwiches and lots of other good choises for nice prices. The hotel was very close to Hammersmith train station and tube. Maybe less than 5 minutes from the hotel. That was really good. It was a very nice pub near the stations. I think I could stay here again. Hope they do something about the hard beds.
8
Lisa
Aug 14, 2024
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Stayed 4 nights
It was a very accessible location with the Hammersmith train station about 4 min walk from the hotel. The aesthetic of the hotel was nice and everything was clean from as far as I could tell. The staff were very helpful and kind and attentive. There are a lot of eating options, shopping options, and other necessities like pharmacy, ATMs, etc. The only thing is that the room felt small--they were very space efficient so that made it feel smaller than the average hotel room. And the mattress could have been thicker and more plush. Sleeping on it felt a little uncomfortable, but were were only there 4 nights so it was okay to bear.
It was a very accessible location with the Hammersmith train station about 4 min walk from the hotel. The aesthetic of the hotel was nice and everything was clean from as far as I could tell. The staff were very helpful and kind and attentive. There are a lot of eating options, shopping options, and other necessities like pharmacy, ATMs, etc. The only thing is that the room felt small--they were very space efficient so that made it feel smaller than the average hotel room. And the mattress could have been thicker and more plush. Sleeping on it felt a little uncomfortable, but were were only there 4 nights so it was okay to bear.
10
Daniel
Apr 5, 2024
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Stayed 6 nights
Pleasant hotel with friendly staff. Clean and quiet, comfortable room. Close to the tube station and many dining options.
Pleasant hotel with friendly staff. Clean and quiet, comfortable room. Close to the tube station and many dining options.
8
Alison
Mar 26, 2025
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Stayed 1 night
Nice place to stay local to the Hammersmith Apollo. Lots eateries and pubs nearby. Tube is a few minutes walk. Bed was comfortable but the room was very hot even though i turned down the thermostat. Though the hotel is good value, there was no complimentary water. That was sold at the desk for £1.50. Also selling over priced confectionery. The room had a few stains on the couch and floor. The towels are very small and no hand towels offered. Otherwise a good stay and would stay again.
Nice place to stay local to the Hammersmith Apollo. Lots eateries and pubs nearby. Tube is a few minutes walk. Bed was comfortable but the room was very hot even though i turned down the thermostat. Though the hotel is good value, there was no complimentary water. That was sold at the desk for £1.50. Also selling over priced confectionery. The room had a few stains on the couch and floor. The towels are very small and no hand towels offered. Otherwise a good stay and would stay again.
8
Peter
May 27, 2025
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Stayed 5 nights
The property was in excellent condition, appeared to have been recently renovated. Small toilet area and separate small shower area but adequate. Room was larger than expected and clean and modern. Hotel had very good security. Very close to Hammersmith tube station with access to several tube lines. Lots of reasonable restaurants close by. Coffee and small breakfast items as well as drinks in lobby. Room had kettle, small fridge and safe.Would recommend and stay here again.
The property was in excellent condition, appeared to have been recently renovated. Small toilet area and separate small shower area but adequate. Room was larger than expected and clean and modern. Hotel had very good security. Very close to Hammersmith tube station with access to several tube lines. Lots of reasonable restaurants close by. Coffee and small breakfast items as well as drinks in lobby. Room had kettle, small fridge and safe.Would recommend and stay here again.
8
Andrea
Jan 18, 2023
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Stayed 3 nights
Nice hotel close to underground Located between London Heathrow and city (30 min both ways) Enough shops and places to eat in the vicinity Hotel Friendly staff
Nice hotel close to underground Located between London Heathrow and city (30 min both ways) Enough shops and places to eat in the vicinity Hotel Friendly staff
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AI-generated summary based on recent guest reviews
6
Sven Gustaf L
last week
·
Stayed 5 nights
The hotels biggest strength is by far it's proximity to the Hammersmith underground station. The room was not entirely cleaned when we arrived, but the staff were very friendly and helpful as soon as we informed them about it. The beds were nice and comfy, but the shower didn't have enough pressure to satisfy. I'll finish on a positive note that you virtually couldn't hear a thing from the outside.
The hotels biggest strength is by far it's proximity to the Hammersmith underground station. The room was not entirely cleaned when we arrived, but the staff were very friendly and helpful as soon as we informed them about it. The beds were nice and comfy, but the shower didn't have enough pressure to satisfy. I'll finish on a positive note that you virtually couldn't hear a thing from the outside.
10
Paul
3 weeks ago
·
Stayed 1 night
Great hotel and perfect if you plan to see something at The Apollo
Great hotel and perfect if you plan to see something at The Apollo
4
Paul
4 weeks ago
·
Stayed 1 night
Double room booked ended up being an accessible room with two extra bunk beds. Carpet very stained
Double room booked ended up being an accessible room with two extra bunk beds. Carpet very stained
8
Marie
Jun 16, 2026
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Stayed 1 night
We ended up with an accessible bathroom- the handheld shower component was broken and the “overhead” shower only sprayed all over the bathroom and not over the person under it. Staff were very helpful and the location is great.
We ended up with an accessible bathroom- the handheld shower component was broken and the “overhead” shower only sprayed all over the bathroom and not over the person under it. Staff were very helpful and the location is great.
10
Rachael
Jun 14, 2026
·
Stayed 1 night
Very clean room. Staff were super friendly and helpful. Had air conditioning and available breakfast. Free tea & coffee in reception was a nice touch. The room was super big and had everything we needed. Great location for Euston & to get to and from Wembley stadium.
Very clean room. Staff were super friendly and helpful. Had air conditioning and available breakfast. Free tea & coffee in reception was a nice touch. The room was super big and had everything we needed. Great location for Euston & to get to and from Wembley stadium.
28-36 Glenthorne Road, Hammersmith Broadway, London, England, United Kingdom
Location
Located in London (Hammersmith), Heeton Concept Hotel - Luma Hammersmith is within a 5-minute drive of Eventim Apollo and Olympia Events. This hotel is 1.5 mi (2.4 km) from Westfield London Shopping Centre and 2.5 mi (4 km) from Natural History Museum.
Eventim Apollo(0.6 miles)
River Thames(0.6 miles)
Thames Path(0.8 miles)
Olympia Events(1.1 miles)
Kensington High Street(1.2 miles)
Westfield London Shopping Centre(1.3 miles)
Property Policies
Check-in
Check-out
Check-in from 15:00
Before 11:00
FAQs about Heeton Concept Hotel – Luma Hammersmith
To-go breakfasts are available daily from 6:30 AM to 10:00 AM for a fee of approximately GBP 15 for adults and children.
Check-in is at 15:00 and check-out is at 11:00. Early or late check-in/check-out may be available upon request, but additional charges may apply.
The property offers wheelchair accessible facilities (limited), including designated smoking areas and a garden. However, specific details about step-free entrances and pool access features are not provided.
The property is located in Hammersmith, London, within a 5-minute drive of Eventim Apollo and Olympia Events. It is 1.5 mi (2.4 km) from Westfield London Shopping Centre and 2.5 mi (4 km) from Natural History Museum.
Up to 3 children aged 1 year old and younger stay free when occupying the parent or guardian's room, using existing bedding.
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Instant AI responses are based on hotel information
Front desk staff will greet guests on arrival at the property. Information provided by the property may be translated using automated translation tools.
Check-in must be done by someone who is at least 18 years old.
You'll be required to pay the following fully refundable deposit.
Deposit: GBP 50.0 per stay
- Extra-person charges may apply and vary depending on property policy
- Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
- Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
- This property accepts credit cards; cash is not accepted
- Safety features at this property include a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
- Up to 3 children 1 year old and younger stay free when occupying the parent or guardian's room, using existing bedding.
- This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly).
- Fee for to-go breakfast: approximately GBP 15 for adults and GBP 15 for children
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
Popular amenities
Non-Smoking Rooms
Housekeeping
Safe-Deposit Box
Garden
Luggage Storage
Designated Smoking Area
Services
Housekeeping
Safe-Deposit Box
Luggage Storage
Designated Smoking Area
Self Laundry
24-Hour Front Desk
Internet
Free Wi-Fi
General
Non-Smoking Rooms
Family Room
Snack Bar/Deli
Wheelchair Accessible (Limited)
Activities
Garden
Outdoor Furniture