What type of breakfast is offered and what are the serving hours?

To-go breakfasts are available daily from 6:30 AM to 10:00 AM for a fee of approximately GBP 15 for adults and children.

What are the standard check-in and check-out times?

Check-in is at 15:00 and check-out is at 11:00. Early or late check-in/check-out may be available upon request, but additional charges may apply.

What accessibility features does the property offer?

The property offers wheelchair accessible facilities (limited), including designated smoking areas and a garden. However, specific details about step-free entrances and pool access features are not provided.

Where is the property located in relation to key landmarks?

The property is located in Hammersmith, London, within a 5-minute drive of Eventim Apollo and Olympia Events. It is 1.5 mi (2.4 km) from Westfield London Shopping Centre and 2.5 mi (4 km) from Natural History Museum.

What are the policies for guests staying with children?

Up to 3 children aged 1 year old and younger stay free when occupying the parent or guardian's room, using existing bedding.

Heeton Concept Hotel – Luma Hammersmith London

Average nightly price at Heeton Concept Hotel – Luma Hammersmith by month, last 12 months (USD)
Month	Average price
January	$133
February	$182
March	$120
April	$132
May	$140
June	$169
July	$160
August	$157
September	$143
October	$173
November	$151
December	$161

What guests think

At Heeton Concept Hotel – Luma Hammersmith, many guests praise the excellent Hammersmith location near multiple tube lines and venues, and frequently highlight friendly, helpful staff, while noting the property delivers a simple, no‑frills stay focused on convenience.

Rooms are compact with a quirky layout separating shower and toilet, and basement or internal-facing rooms can feel dark or windowless. Cleanliness is generally good but inconsistent, with recurring reports of stained carpets or couches, missed housekeeping details, and occasional maintenance issues such as heating or A/C troubles, weak water pressure, faulty sockets, or odd lighting. Facilities are limited and the lift is repeatedly reported out of service, and some guests dislike the tablet self check‑in. Overall, expect a practical, well‑located base rather than a full‑service hotel.

Facilities

Cleanliness

Rooms

Service

Location

Dining

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AI-generated summary based on recent guest reviews

Facilities

Facilities are limited; multiple reviews report the lift out of service across stays. A guest laundry is available, but otherwise amenities are basic.

Related guest reviews

8

Joseph

Apr 19, 2024

·

Stayed 1 night

Great stay in a lovely quiet location... only criticism was that you can hear other toilets flushing etc through the air vent Pub within 10m replaces the fact there is no bar 👍

8

anamarie

Dec 18, 2024

·

Stayed 1 night

Hotel was nice, and friedly staff. The only elevator they have was out of service.

8

Lisa

Oct 3, 2024

·

Stayed 1 night

Really comfortable beds, and on a quiet side street away from the main street. If driving, there is a car park directly opposite.

6

Augusto Miguel

Nov 23, 2024

·

Stayed 3 nights

Hotel is quite nice, however during our entire 3 night stay the only elevator was out of service. Meaning we had to go up the stairs to our room on the 4th floor

10

Paul

Nov 16, 2024

·

Stayed 4 nights

Location is great, close to a tube station and with lots of amenities close by. Friendly staff, comfortable room (with a quirky design) and nice hot shower. Minor disadvantage is no breakfast offered but plenty of options close by. During my stay lift became out of order on day 2 and remained out of service for the remaining 2 days

6

BI'AO BRANDON

May 23, 2023

·

Stayed 6 nights

Generally the room is small but has everything you need. Shower area feels like on a cruise ship. No frills hotel, good location in London. Everything else is okay, small breakfast area and everything is chargeable. Washing machine use is free though.

6

J J

Jul 7, 2024

·

Stayed 4 nights

The location was good, only a 5 minute walk to the tube station. Staff were friendly and helpful. No availability of twin beds in a room, and the pull out couch was very uncomfortable. We stayed 4 nights and the lift was broken the entire time. Washing machine available for use, but no drier, staff seemed unaware there was a laundromat nearby, and offered us a laundry service brochure.

2

chris

Dec 6, 2024

·

Stayed 2 nights

Lift was broken and was put on the 4th floor. Had to carry my cases up with no offer of help

10

Anita

Jul 9, 2024

·

Stayed 1 night

Very centrally located hotel close to the railway station, high street and venue we were visiting. The lift was out of action on our stay and we were on the 3rd floor but it didn't cause too much inconvenience. All staff were courteous and helpful.

8

Peter

May 27, 2025

·

Stayed 5 nights

The property was in excellent condition, appeared to have been recently renovated. Small toilet area and separate small shower area but adequate. Room was larger than expected and clean and modern. Hotel had very good security. Very close to Hammersmith tube station with access to several tube lines. Lots of reasonable restaurants close by. Coffee and small breakfast items as well as drinks in lobby. Room had kettle, small fridge and safe.Would recommend and stay here again.

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AI-generated summary based on recent guest reviews

Cleanliness

Many guests find rooms clean, but feedback is inconsistent, with recurring reports of stains, leftover items, smells, and occasional unclean linens or missed bin changes.

Related guest reviews

6

William

Mar 1, 2024

·

Stayed 1 night

At first glance the room was amazing but after settling in we found blonde hairs in the beds and one of the plug sockets was hanging off of the wall. The beds in our twin room were very uncomfortable. The door key system was not working so all guests had to be escorted around the building by staff. The hotel is in a very convenient location only a 3 minute walk from the subway. You could not hear any road noise from the room. All of the staff were lovely and I don't blame any of them for the unfortunate condition of the room.

8

Jorge

Aug 20, 2025

·

Stayed 1 night

Nice area and clean room

8

Madelene

Jul 4, 2025

·

Stayed 2 nights

It was a good stay! Maybe just empty the bins in the room daily. Doesn’t need to get cleaned fully but empty bins would be a nice touch. Good neighborhood and would come back

2

Jennifer

Jun 16, 2024

·

Stayed 1 night

Dirty sheets Elevator didn’t work and had to carry luggage up 4 flights of stairs Room was 100 sq ft No hot water Never again and will be asking for a refund

6

Steven

Jul 9, 2023

·

Stayed 1 night

My stay was OK, i slept weel and the bed was comfy. It was the cleanliness that let down the hotel. My hairdryer bag was covered in dried sick. My colleagues also had sick and blood stains in their rooms. The towels were too small and I'd booked a double room but had a twin plus a sofa bed made up instead

8

Gary

May 16, 2024

·

Stayed 1 night

Stains in couch and carpets. Room had an frosted glass window which was probably because the room was in the basement.

6

Sebastian

Apr 18, 2024

·

Stayed 7 nights

Area around the hotel is nice and quiet. Tube is a 5 minute walk away which was very convenient. Comfy bed and good price for the room size. Only issue was cleanliness, the floors and furniture were dusty. Rusted faucet and towels were paper thin, you couldn't dry a spot of water with the ones offered. Toiletries and other complimentary items were very limited.

8

Michael

Jul 4, 2024

·

Stayed 9 nights

Room was small, but clean and modern. Beds comfortable, every night had a good sleep.

10

Andrew

Jun 3, 2025

·

Stayed 2 nights

Love this hotel. Clean, modern and nice and quiet

8

Alison

Mar 26, 2025

·

Stayed 1 night

Nice place to stay local to the Hammersmith Apollo. Lots eateries and pubs nearby. Tube is a few minutes walk. Bed was comfortable but the room was very hot even though i turned down the thermostat. Though the hotel is good value, there was no complimentary water. That was sold at the desk for £1.50. Also selling over priced confectionery. The room had a few stains on the couch and floor. The towels are very small and no hand towels offered. Otherwise a good stay and would stay again.

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Rooms

Rooms are compact with a separate shower and toilet and an open sink; some basement or internal-facing rooms feel dark or lack views. Comfort varies, and a few rooms have heating or A/C glitches, noise, or minor maintenance issues.

Related guest reviews

10

Annie

Jul 2, 2024

·

Stayed 1 night

Great stay in Hammersmith. A few minutes away from the tube with lots of food options nearby. Comfy bed and nice room but strange layout. Toilet in what seems like a cupboard, open sink / kind of kitchen area, then shower in another cupboard.

10

Robert

Oct 9, 2025

·

Stayed 3 nights

Great room and hotel. We only had issue with the temp control and the front desk said they would address it

6

Elena

Aug 26, 2023

·

Stayed 5 nights

The location is great, 2min from one Tube station and 4min from the other. There are supermarkets, shops and plenty of places to eat around there. The staff are great, they really helped me when I had some issues with my room. But to me, the "concept" of this hotel is not comfortable. Having the toilet and shower in individual separate 'closests' and the sink open plan in the middle, right next to your bed, is very strange and awkward to maneuver. The wardrobe is an open wardrobe inside the shower 'closest'... The rooms are also quite rundown, they really need to be renovated.

8

Katarina

Oct 12, 2025

·

Stayed 5 nights

The room was overall ok. Very strange solution for the shower and toilett. The bed was very hard so had problems to sleep because of that. Also hard pillows. But it was clean. The staff was nice and helpful. Did not tried the breakfast.We thouht it was a little expansive 12 pound. It was a lot of good choises for breakfast near the hotel. We eat at Pret a manger every morning were they had fresh sandwiches and lots of other good choises for nice prices. The hotel was very close to Hammersmith train station and tube. Maybe less than 5 minutes from the hotel. That was really good. It was a very nice pub near the stations. I think I could stay here again. Hope they do something about the hard beds.

10

Hannah

Jun 3, 2024

·

Stayed 1 night

Room was very clean and comfortable. The only thing that made it not 100% perfect was that the window in our room looked onto a brick alley (not outside) with a noisy boiler outside. We got used to it and it was only for 1 night but would ask for a different room next time as my daughter is a very light sleeper. We were room 012 in the basement. We would definitely stay again.

6

Levon

Jul 7, 2025

·

Stayed 3 nights

Basement room was an unwanted surprise. It had one window and it looked out into another hallway rather than outside. Sink is in the main area not the toilet room. There are no hand towels - just large towels. Shower stall is very tight. Mini fridge doesn’t work. Room was clean, good air conditioning, solid water pressure, lots of mirrors. Location was great - just a few minutes walk to Hammersmith station.

8

Lisa

Aug 14, 2024

·

Stayed 4 nights

It was a very accessible location with the Hammersmith train station about 4 min walk from the hotel. The aesthetic of the hotel was nice and everything was clean from as far as I could tell. The staff were very helpful and kind and attentive. There are a lot of eating options, shopping options, and other necessities like pharmacy, ATMs, etc. The only thing is that the room felt small--they were very space efficient so that made it feel smaller than the average hotel room. And the mattress could have been thicker and more plush. Sleeping on it felt a little uncomfortable, but were were only there 4 nights so it was okay to bear.

8

Simon

Nov 2, 2024

·

Stayed 1 night

Compact but clean and comfortable hotel only a few mins walk from Hammersmith tube, theatres and the Apollo. Slightly odd placement of the shower in a cupboard, but given the price all in quite acceptable.

8

Phil

Nov 10, 2024

·

Stayed 1 night

Nice modern room with an unusual layout but it had everything we needed. The bed was comfortable, it was nice to be able to open the window to get fresh air and it was very quiet so had a great nights sleep. Only downside was no hand towels and smaller than average bath towels.

8

Robert

Nov 13, 2023

·

Stayed 2 nights

Close to shops and restaurants. Small rooms and can hear people in the room next to us so walls must have been pretty thin

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Service

Staff are widely described as friendly and helpful, with several shout‑outs. Some guests report frustrations with tablet self check‑in, billing/refund confusion, and occasional room allocation or overbooking issues.

Related guest reviews

10

Stuart

Jun 12, 2023

·

Stayed 2 nights

We stayed here and a hidden gem. Maria was lovely on reception and put right a confusion with a cost over refreshments from a chap the night before. Great conversation and very happy with the room. One constructive piece of feedback would be more breathable material for the quilts.

10

Laura

Nov 5, 2025

·

Stayed 1 night

Customer service really stands out – Brie in particular. Thank you so much for going above and beyond.

10

Nicolai

Jul 30, 2025

·

Stayed 2 nights

Great helpful staff

10

Neil

Nov 9, 2025

·

Stayed 3 nights

We have stayed quite a few times abs as always the staff and the room were great. The check in has been changed now and to be honest it's hopeless, we were quung out the door to use the single ipad check in, it used to be so good but now you check yourself in on an ipad which is a pain, you can't see the staff as they are hidden away. A great shame and definatly has reduced our scoring of the hotel.

2

Benjamin

Jul 11, 2023

·

Stayed 2 nights

When we arrived they told us they couldn't provide the room we booked several months in advance, and they would put us up at their sister hotel in Earls Court. I was furious, but as I waited almost an hour for the transport to the next place I saw 3 separate couples complain about their rooms; so frankly avoid the Luma Hammersmith at all costs.

10

Anita

Jul 9, 2024

·

Stayed 1 night

Very centrally located hotel close to the railway station, high street and venue we were visiting. The lift was out of action on our stay and we were on the 3rd floor but it didn't cause too much inconvenience. All staff were courteous and helpful.

4

S A

Nov 11, 2025

·

Stayed 1 night

Additional *fees* were charged at checkin on top of the prepaid rooms and damage deposit. The man on the checkin desk said the extra would be refunded right away, yet this was a lie as later on I was informed by another member of staff it has to be written up and then signed off by aanager to then be refunded in 3-5 days

8

Jeremy

Feb 4, 2025

·

Stayed 1 night

Nice Hammersmith boutique hotel. Reception is self check in with tablet which I hate, especially when there are two members of staff going spare. I opted for a Luma room which was a mistake as it was in the basement which was freezing. Called the janitor to help with the heating, he was so helpful and even came back to check we were ok. Room ok once warm but found carton and hair from previous tenant around bed. Same process on check out, do your own typing while being watched by two reception staff!🤔

4

Patti-Lee

Mar 24, 2023

·

Stayed 4 nights

Unfortunately we arrived and they only had one room reserved instead of two. Wanted to send us to another hotel in a different neighbourhood…apparently they do it often which was frustrating.

4

Katharine

Nov 22, 2025

·

Stayed 1 night

Here are the positives…the location is great! And they held onto our bags until check-in time. When we returned, we were given a room in the basement that was extremely cold. And the heater in the room didn’t work. We were brought space heaters, which did work but the bathroom closet and shower closet doors automatically lose so they remained frigid for the duration. Because of the space heaters, we were left with one working electrical outlet; the ones of the office desk didn’t function. And I nearly forgot to mention the pile of trash that was directly in front of our door when we arrived. It was finally removed after I asked them to do so. So, not terrible but I wouldn’t book again.

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AI-generated summary based on recent guest reviews

Location

Location is consistently praised: a short walk to Hammersmith tube lines, Eventim Apollo, shops and eateries, with easy access to central London and Heathrow. The area feels safe and generally quiet off the main road.

Related guest reviews

10

Mia

Jun 10, 2024

·

Stayed 3 nights

Next to a small shopping centre and the tube is only a 3 min walk from the hotel

8

Lisa

Oct 3, 2024

·

Stayed 1 night

Really comfortable beds, and on a quiet side street away from the main street. If driving, there is a car park directly opposite.

10

Jody

Jan 31, 2025

·

Stayed 4 nights

I booked this as it was close to a client office and was delighted I did. It was a great location close to the Underground and easy walking distance to shopping and dining options.

10

Christian

Oct 7, 2024

·

Stayed 7 nights

Very conveniently located close to multiple tube lines and various shopping and restaurant options.

10

Mary

Sep 18, 2024

·

Stayed 2 nights

Location was perfect, right between 2 tube lines.

10

Roger

Aug 27, 2024

·

Stayed 5 nights

Very efficient room and great location for accessing central London and Heathrow via the Underground. Excellent value.

10

Laura

Oct 3, 2025

·

Stayed 1 night

I was really impressed with the hotel. Location was excellent, less than 5 minutes from Hammersmith tube, close to the Eventim Apollo. Lots of places to eat near by. There was a fridge in the room, the staff were friendly and the room was clean. Beds were quite hard but not as bad as some I have stayed in. We felt safe walking back late from our concert. I would stay here again.

8

Julie

Sep 30, 2024

·

Stayed 5 nights

Excellent location with easy access to a variety of train lines including Heathrow

8

Keiko

Jun 25, 2023

·

Stayed 5 nights

Great location!

10

Grace

Jul 27, 2025

·

Stayed 5 nights

Very easy access to the tube and buses. Walkable to restaurants and stores

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Dining

On‑site dining is limited, with no regular breakfast service noted, so most guests use nearby cafes and restaurants. Water is not complimentary and is sold at reception.

Related guest reviews

10

Paul

Nov 16, 2024

·

Stayed 4 nights

Location is great, close to a tube station and with lots of amenities close by. Friendly staff, comfortable room (with a quirky design) and nice hot shower. Minor disadvantage is no breakfast offered but plenty of options close by. During my stay lift became out of order on day 2 and remained out of service for the remaining 2 days

8

Judith

Dec 20, 2022

·

Stayed 19,335 nights

The Heston Luma Hammersmith, London is located in a quiet area where in few minutes walk could be found plenty of places where to eat as well as coffee shops. Being close to the Piccadilly line is an absolutely plus. The front desk personal is very attentive and kind. My room was decorated in a modern style and provided all the needs for my stay.

8

Bronwyn

Oct 17, 2023

·

Stayed 5 nights

Loved my stay in this hotel, overall. The location is super convenient and everyone was really nice and helpful. My only small gripe is that breakfast is not part of the services provided.

6

Nawel

Mar 6, 2025

·

Stayed 1 night

Conveniently located, room wasn't what I booked, but it was ok. No water offered, which is very odd, s But available for purchase? It is basic to have at least 1 bottle in the room. Constant tickly noise kept me from sleeping at night.

8

Katarina

Oct 12, 2025

·

Stayed 5 nights

The room was overall ok. Very strange solution for the shower and toilett. The bed was very hard so had problems to sleep because of that. Also hard pillows. But it was clean. The staff was nice and helpful. Did not tried the breakfast.We thouht it was a little expansive 12 pound. It was a lot of good choises for breakfast near the hotel. We eat at Pret a manger every morning were they had fresh sandwiches and lots of other good choises for nice prices. The hotel was very close to Hammersmith train station and tube. Maybe less than 5 minutes from the hotel. That was really good. It was a very nice pub near the stations. I think I could stay here again. Hope they do something about the hard beds.

8

Lisa

Aug 14, 2024

·

Stayed 4 nights

It was a very accessible location with the Hammersmith train station about 4 min walk from the hotel. The aesthetic of the hotel was nice and everything was clean from as far as I could tell. The staff were very helpful and kind and attentive. There are a lot of eating options, shopping options, and other necessities like pharmacy, ATMs, etc. The only thing is that the room felt small--they were very space efficient so that made it feel smaller than the average hotel room. And the mattress could have been thicker and more plush. Sleeping on it felt a little uncomfortable, but were were only there 4 nights so it was okay to bear.

10

Daniel

Apr 5, 2024

·

Stayed 6 nights

Pleasant hotel with friendly staff. Clean and quiet, comfortable room. Close to the tube station and many dining options.

8

Alison

Mar 26, 2025

·

Stayed 1 night

Nice place to stay local to the Hammersmith Apollo. Lots eateries and pubs nearby. Tube is a few minutes walk. Bed was comfortable but the room was very hot even though i turned down the thermostat. Though the hotel is good value, there was no complimentary water. That was sold at the desk for £1.50. Also selling over priced confectionery. The room had a few stains on the couch and floor. The towels are very small and no hand towels offered. Otherwise a good stay and would stay again.

8

Peter

May 27, 2025

·

Stayed 5 nights

The property was in excellent condition, appeared to have been recently renovated. Small toilet area and separate small shower area but adequate. Room was larger than expected and clean and modern. Hotel had very good security. Very close to Hammersmith tube station with access to several tube lines. Lots of reasonable restaurants close by. Coffee and small breakfast items as well as drinks in lobby. Room had kettle, small fridge and safe.Would recommend and stay here again.

8

Andrea

Jan 18, 2023

·

Stayed 3 nights

Nice hotel close to underground Located between London Heathrow and city (30 min both ways) Enough shops and places to eat in the vicinity Hotel Friendly staff

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AI-generated summary based on recent guest reviews

Su	Mo	Tu	We	Th	Fr	Sa
1	2	3	4	5 $159	6 $114	7 $162
8 $74	9 $91	10 $145	11 $152	12 $144	13 $183	14
15 $87	16 $115	17 $154	18 $164	19 $124	20 $234	21 $171
22 $87	23 $113	24 $170	25 $158	26 $150	27 $161	28
29 $101	30 $126

Su	Mo	Tu	We	Th	Fr	Sa
		1 $188	2 $201	3 $155	4 $208	5 $333
6 $172	7 $154	8 $171	9 $186	10 $144	11 $156	12 $299
13 $106	14 $111	15 $150	16 $142	17 $124	18 $232	19 $191
20 $111	21 $122	22 $133	23 $129	24 $129	25 $139	26 $239
27 $145	28 $173	29 $189	30 $211	31 $769

Heeton Concept Hotel – Luma Hammersmith

Prices for Heeton Concept Hotel – Luma Hammersmith

Monthly average prices

About this property

Location

Room options

Superior Room

Standard Double Or Twin Room

Superior Double Room (Luma)

Deluxe Plus Room, 1 Double Bed with Sofa Bed

Deluxe Room, 1 Double Bed with Sofa Bed

Standard Double Room (Light)

Luma Twin Room

Deluxe Studio

Guest reviews of Heeton Concept Hotel – Luma Hammersmith

Who stays here?

What guests think

Property Policies

Check-in instructions

Security deposit

Good to know

Optional extras

FAQs about Heeton Concept Hotel – Luma Hammersmith

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