Avg. for October
Select dates to see prices and availability
Avg. for October
Nightly prices at Gem Fitzrovia Hotel average $162 in January, the cheapest month, and $283 in December, the most expensive, based on the last 12 months.
| Month | Average price |
|---|---|
| January | $162 |
| February | $183 |
| March | $209 |
| April | $210 |
| May | $266 |
| June | $252 |
| July | $255 |
| August | $198 |
| September | $248 |
| October | $235 |
| November | $247 |
| December | $283 |
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Oct · $235
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N
D
Most expensive: December (~$283)
Cheapest: January (~$162)
Amenities
Make use of convenient amenities such as complimentary wireless internet access, concierge services, and babysitting (surcharge).
Business amenities
Featured amenities include complimentary wired internet access, a business center, and express check-out. Planning an event in London? This hotel has 139 square feet (13 square meters) of space consisting of conference space and 3 meeting rooms.
Dining
For lunch or dinner, stop by XX-XXVIII Restaurant, a restaurant that specializes in international cuisine. Dining is also available at the coffee shop/cafe, and 24-hour room service is provided. Wrap up your day with a drink at the bar/lounge. English breakfasts are served on weekdays from 7:00 AM to 10:00 AM and on weekends from 8:00 AM to 10:30 AM for a fee.
Rooms
Make yourself at home in one of the 86 air-conditioned rooms featuring flat-screen televisions. Complimentary wired and wireless internet access keeps you connected, and cable programming provides entertainment. Private bathrooms with shower/tub combinations feature designer toiletries and hair dryers. Conveniences include phones, as well as safes and desks.
Location
Located in London (London City Centre), Gem Fitzrovia Hotel is within a 5-minute drive of Oxford Circus and The British Museum. This family-friendly hotel is 1.5 mi (2.3 km) from Piccadilly Circus and 1.7 mi (2.7 km) from Hyde Park.
What's nearby
Regent Street(0.3 miles)
Regent's Park(0.4 miles)
University College London(0.4 miles)
Tottenham Court Road(0.4 miles)
Marylebone High Street(0.5 miles)
Oxford Circus(0.5 miles)
Oxford Street(0.5 miles)
London Palladium Theatre(0.6 miles)
Bond Street(0.7 miles)
Selfridges(0.8 miles)
Baker Street(0.8 miles)
Russell Square(0.9 miles)
Piccadilly Circus(1 miles)
Leicester Square(1 miles)
The British Museum(1.1 miles)
London City Airport (LCY)(11.3 miles)
Heathrow Airport (LHR)(18 miles)
Gatwick Airport (LGW)(60.1 miles)
Luton Airport (LTN)(32.9 miles)
Stansted Airport (STN)(41.1 miles)
Restaurant
Babysitting / Child Services
Business Center
Room Service
Tour Desk
Dry Cleaning
Regent Street (0.3 miles)
Regent's Park (0.4 miles)
University College London (0.4 miles)
Tottenham Court Road (0.4 miles)
Marylebone High Street (0.5 miles)
Oxford Circus (0.5 miles)
9
Sleeps 2
161 ft²
6
Sleeps 3
215 ft²
8
Sleeps 2
194 ft²
6
161 ft²
8
Sleeps 2
194 ft²
7
Sleeps 2
161 ft²
Based on 2,773 verified reviews
Business
29%
Couple
37%
Family
16%
Group
12%
Solo
4%
AI-generated summary based on recent guest reviews
Gem Fitzrovia Hotel earns frequent praise for its quiet, central Fitzrovia location near Tube stops, welcoming staff, and very clean rooms, with recurring mentions of compact room sizes, firm mattresses, and occasional noise in certain areas.
Facilities
Cleanliness
Rooms
Service
Location
Dining
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What guests think
Gem Fitzrovia Hotel earns frequent praise for its quiet, central Fitzrovia location near Tube stops, welcoming staff, and very clean rooms, with recurring mentions of compact room sizes, firm mattresses, and occasional noise in certain areas.
Breakfast is widely liked for quality and variety, though some found the hot option pricey or encountered confusion about inclusions and service at busy times. Facilities are simple, with a pleasant dining room and bar; reviews note occasional elevator outages, limited late bar service, entrance stairs, and sporadic air conditioning issues. Overall, it suits travellers seeking a quiet, well-kept base with easy transport access.
Facilities
Cleanliness
Rooms
Service
Location
Dining
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AI-generated summary based on recent guest reviews
Facilities
Facilities are straightforward, centering on the dining room and bar, with practical touches like luggage storage and occasional room service. Guests reported intermittent elevator outages, limited late bar service, entrance stairs affecting access, and sporadic air conditioning issues.
Related guest reviews
Bryan
Jul 28, 2025
·
Stayed 7 nights
Carolyn
May 9, 2025
·
Stayed 1 night
Michael
Jul 8, 2025
·
Stayed 3 nights
Jan
Jan 20, 2025
·
Stayed 2 nights
Tisa
Aug 22, 2025
·
Stayed 2 nights
Stuart
Oct 27, 2024
·
Stayed 1 night
Pierre
Apr 18, 2025
·
Stayed 3 nights
Samantha
Apr 3, 2025
·
Stayed 1 night
Benjamin
Aug 5, 2025
·
Stayed 7 nights
Christina
Oct 29, 2025
·
Stayed 4 nights
Was this helpful?
AI-generated summary based on recent guest reviews
Cleanliness
Cleanliness is frequently praised, with many describing rooms and bathrooms as spotless. A few guests reported issues on arrival (for example stained bedding or pests), but these appear isolated.
Related guest reviews
Louise
Nov 28, 2025
·
Stayed 2 nights
George
Nov 12, 2025
·
Stayed 1 night
Elisha
Sep 18, 2023
·
Stayed 1 night
Stine
Jun 4, 2024
·
Stayed 2 nights
Peter
Nov 25, 2024
·
Stayed 3 nights
Ka Wing Eric
Jan 27, 2025
·
Stayed 2 nights
Norma
Sep 5, 2025
·
Stayed 1 night
nicola
Aug 11, 2025
·
Stayed 3 nights
Vahan
Sep 26, 2023
·
Stayed 1 night
Stephen
Aug 17, 2025
·
Stayed 2 nights
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AI-generated summary based on recent guest reviews
Rooms
Rooms range from compact to spacious, and many note very firm beds. Some rooms are quiet, but lower-ground or near-lift locations can be noisy, and there are occasional AC performance concerns; mini-fridges are often absent.
Related guest reviews
Richard
Mar 27, 2025
·
Stayed 1 night
Bonnie
Jun 20, 2025
·
Stayed 1 night
Lisa
Jun 27, 2025
·
Stayed 3 nights
Duncan
Dec 22, 2024
·
Stayed 1 night
Lukas
Aug 13, 2025
·
Stayed 1 night
Leandro
Feb 24, 2025
·
Stayed 2 nights
Angela
Mar 17, 2025
·
Stayed 1 night
Adam
Jun 26, 2025
·
Stayed 1 night
Samantha
Apr 3, 2025
·
Stayed 1 night
Deborah c
Sep 13, 2025
·
Stayed 4 nights
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AI-generated summary based on recent guest reviews
Service
Service is widely described as friendly, welcoming, and helpful across reception and breakfast teams. A minority reported lapses or confusion, such as slow or unfriendly check-in, booking or breakfast misunderstandings, or inconsistent responses.
Related guest reviews
Dorothy
Jul 15, 2024
·
Stayed 1 night
Kirsty
Feb 1, 2023
·
Stayed 1 night
Kristen
Mar 13, 2023
·
Stayed 2 nights
Debbie
May 18, 2025
·
Stayed 1 night
Derek
Jul 6, 2024
·
Stayed 5 nights
Josef
Jun 16, 2025
·
Stayed 3 nights
Cynthia
Mar 21, 2025
·
Stayed 2 nights
Iain
Apr 21, 2025
·
Stayed 1 night
Suzanne
Jan 24, 2025
·
Stayed 2 nights
Anthony
Jul 13, 2025
·
Stayed 1 night
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AI-generated summary based on recent guest reviews
Location
Quiet, central Fitzrovia setting with easy walking to Oxford Circus, Regent’s Park, and multiple Tube stations. Convenient for theatres, shopping, and major rail links.
Related guest reviews
Martin
Nov 5, 2023
·
Stayed 2 nights
Neil
Sep 5, 2025
·
Stayed 1 night
Karin
Aug 12, 2024
·
Stayed 5 nights
Tracy
Feb 16, 2025
·
Stayed 1 night
Helga Lotta
Sep 4, 2025
·
Stayed 3 nights
Irvin
Aug 18, 2025
·
Stayed 1 night
John
Jun 22, 2025
·
Stayed 2 nights
Afshin
May 27, 2025
·
Stayed 3 nights
Fiona
Jan 4, 2024
·
Stayed 1 night
Stephen
Aug 17, 2025
·
Stayed 2 nights
Was this helpful?
AI-generated summary based on recent guest reviews
Dining
Breakfast is frequently praised for quality, variety, and attentive staff. Some guests felt the cooked option was pricey or not very hot, and a few experienced confusion about inclusions.
Related guest reviews
Bev
Aug 8, 2025
·
Stayed 1 night
Peter
Aug 24, 2025
·
Stayed 2 nights
gerard
Jan 6, 2025
·
Stayed 3 nights
Cynthia
Mar 21, 2025
·
Stayed 2 nights
Kealy
Apr 7, 2025
·
Stayed 1 night
Roxanne
Mar 17, 2025
·
Stayed 2 nights
Tracy
Jun 18, 2025
·
Stayed 1 night
Michelle
Aug 1, 2025
·
Stayed 4 nights
Benjamin
Aug 5, 2025
·
Stayed 7 nights
Christina
Oct 29, 2025
·
Stayed 4 nights
Was this helpful?
AI-generated summary based on recent guest reviews
Allison
last week
·
Stayed 1 night
Freylan
last week
·
Stayed 4 nights
Cianne
last week
·
Stayed 1 night
Joerg
last week
·
Stayed 2 nights
jonathan
2 weeks ago
·
Stayed 2 nights
Everything you need to know for a smooth check-in.
Check-in
Check-out
From 15:00 to 00:00
Before 11:00
Additional policies and info about this property.
Additional paid services you can request.
English breakfasts are served on weekdays from 7:00 AM to 10:00 AM and on weekends from 8:00 AM to 10:30 AM for a fee of approximately GBP 24.50 for adults and children.
Check-in is from 3:00 PM to Midnight, and check-out is at 11:00 AM. Early check-in is available for a fee of GBP 24, subject to availability. Late check-out is also available for a fee, subject to availability.
The property is located in London City Centre, within a 5-minute drive of Oxford Circus and The British Museum. It is 1.5 miles from Piccadilly Circus and 1.7 miles from Hyde Park. Nearby attractions include Portland Place (0.3 km), Regent Street (0.5 km), and Regent's Park (0.6 km).
Children are allowed at the property, and the minimum age for children to stay for free is not specified.
Have a question?
Instant AI responses are based on hotel information
Over the next 60–90 days, room rates at Gem Fitzrovia Hotel in London typically land around $206 a night for two guests, ranging from $141 to $548 on peak dates.
Demand at Gem Fitzrovia Hotel in London peaks in January and eases through late spring; June is the quietest month for visits, so you’ll find the fewest crowds and best availability then.
January is the cheapest month to stay at Gem Fitzrovia Hotel in London, averaging $195 a night; December is the priciest at $339. January’s lower rates come even though June is the quietest month for crowds.
Gem Fitzrovia Hotel in London sits close to shopping and cultural hotspots like Regent Street, Oxford Circus and the London Palladium Theatre, making it a convenient base for couples and business travellers. The location also puts you near University College London and Selfridges for both work and leisure outings.
Gem Fitzrovia Hotel in London is cheaper than 9 of 16 comparable nearby hotels, with a typical median of $254 a night versus about $275 for its peers.
The current price at Gem Fitzrovia Hotel in London is $232 per night for 2 guests, which is low for this hotel: about 15% below its $279 average over the last 60 days. Most nights over that period fell between $141 and $551.
Su | Mo | Tu | We | Th | Fr | Sa |
|---|---|---|---|---|---|---|
Su | Mo | Tu | We | Th | Fr | Sa |
|---|---|---|---|---|---|---|
Cheaper
Pricier
Average nightly price across deals, with taxes & fees.
Prices in USD for 2 guests, updated daily.
Check-in must be done by someone who is at least 18 years old.
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
Popular amenities
Restaurant
Babysitting / Child Services
Business Center
Room Service
Tour Desk
Dry Cleaning
Services
Business Center
Tour Desk
Dry Cleaning
Babysitting / Child Services
Housekeeping
Banquet Facilities
Luggage Storage
Express Check-In/Check-Out
Self Laundry
24-Hour Front Desk
Concierge Services
Lockers Available
General
Room Service
Restaurant
Non-Smoking Rooms
Breakfast in the Room
Family Room
Snack Bar/Deli
Internet
Free Wi-Fi